Reporters Ohne Grenzen - "Peter-Matthias Gaede"

DDB Hamburg

DDB Hamburg Hamburg, 德国

5972

该广告属于ACT Responsible项目展品

品牌: Reporters Ohne Grenzen
国家: 德国

广告主: Reporters Without Borders

标题	Peter-Matthias Gaede
广告公司	DDB Hamburg
广告战役	The Weapen
广告主	Reporters Without Borders
品牌	Reporters Ohne Grenzen
首次发布日期	2016
行业领域	人权
哲学	To set an example against the violent suppression of freedom of speech, Reporter without Borders (RWB) and the creative agency DDB Hamburg developed THE WEAPEN – the “weapon” for freedom of information. At the beginning of 2016, 144 limited edition pens were produced – symbolising the 144 journalists that were killed pursuing stories in 2015. The pens were made from fired-off bullet casings: the bullets are mounted, engraved and stored in ammunition boxes by hand. A film (attached) documents the production process. THE WEAPEN is available in the RWB online shop: www.reporter-ohne-grenzen.de/shop/100% of the proceeds will be invested in RWB projects.
问题	All around the globe, journalists are victims of violence. Just doing research about authoritarian regimes or organised crime can be life-threatening. In 2015, 144 reporters were killed. And with their lives, the principle of freedom of information has been lost.
媒体类别	平面
长度	95 seconds
Managing Director	Fabian Roser
创意总监	Jan-Hendrik Scholz
创意总监	Nicolas Schmidt-Fitzner
美术指导	Christian Baur
文案	Thimon Machatzke
美术指导	Eva Schramm
美术指导	Vitali Wachramejew
美术指导	Pascal Rößler
美术指导	Quentin Frémont
文案	Nicolas Berg
Client Services Director	Sönke Bruns
项目经理	Carolin Sonnenschein
执行创意总监	Fabian Roser