Lux - "Euphoria"

Wunderman Thompson

Wunderman Thompson Shanghai, 中国

1926

该广告属于ACT Responsible项目展品

品牌: Lux
国家: 中国

广告主: Unilever

标题	Euphoria
广告公司	Wunderman Thompson
广告战役	Euphoria
广告主	Unilever
品牌	Lux
首次发布日期	2022 / 5
行业领域	沐浴乳，浴液
哲学	Long-time creative partners LUX, Wunderman Thompson Singapore and Sweetshop have joined forcesonce again to launch a new campaign. The campaign was directed by Zhang Jing and stars Chinese actress Dilireba- LUX spokesperson in Greater China. Talking to the brave new breed of Chinese women, LUX has in recent years positioned their fine fragrance productsas a powerful booster and an embodiment of their bold, spirited personalities. Through the platform of #IamUnstoppable, LUX continues to fight sexist judgements which Chinese women are labeled with, encouragingwomen to express their beauty unapologetically.
媒体类别	Integrated Media/360 Activation
长度	15 seconds
广告经理	Severine Vauleon
广告经理	Swarnim Bharadwaj
广告经理	Sarah Chen
广告经理	Lillian Zhou
首席创意官	Marco Versolato
创意总监	Ai-lin Tan
创意总监	Ricardo Tronquini
Global Business Director	Hinoti Joshi
Group Account Director	Len DeRosales
Associate Account Director	Geru Gotico
广告公司制片	Kevin Nguyen
制作公司	Sweetshop
导演	Jing Zhang
摄影指导	Jiang Jin Wen
Managing Director	Laura Geagea
执行制片	Lilian Li
制片	Julie Chen
Production Assistant	Touie Li
Production Assistant	Lemon Zhu
Line Producer	Wang Xin
Production Assistant	Xiong Mao
Assistant Director	Cao Zhichong
后期制作	FLiP
Offline Editor	Kuda Lam
Post-production Producer	Bruce Lo
Online Post House	Chameleon
Online Post House	TQL Singapore
3D senior supervisor	Colin Foo
Online Editior	Luis Calvo Alonso
Online Editior	Jessie Chang
Online Producer	Gwen Ang
音乐	BigSync
音乐作曲家	Kuek Kian Hong Kieran
音频后期制作	Neon
Sound Producer	Michelle Tsao
音频工程师	Matthew Koh