| 标题 | True Colors |
| 广告战役 | Barack Obama - Obama '08 |
| 广告主 | Obama 2008 |
| 品牌 | Obama-Biden 08 |
| Posted | 10月 2008 |
| 行业领域 | 政党、政党候选人 |
| 剧情简介 | Underground Economy spliced together audio from two of Obama's speeches -- his keynote address at the 2004 Democratic National Convention and his acceptance speech in 2008. Obama's oratory is paired with sweeping camera moves that transition seamlessly from scene to scene. Stylized patriotic imagery of America at its most beautiful -- grandiose canyons, the Statue of Liberty, Mount Rushmore, Lincoln Memorial were rendered in a saturated red, white and blue color palette. The phrase "Yes We Can" and the word "Hope" appear throughout the short, reinforcing the Obama campaign's key messages. |
| 哲学 | TRUE COLORS was inspired by the controversial political spot DAISY GIRL that DDB created for Lyndon B. Johnson's 1964 Presidential bid. TRUE COLORS was realized using imagery created in Adobe Photoshop and animated in Adobe After Effects. Treated archival news footage of Obama is also interspersed within the film. TRUE COLORS was directed by Lauren Mayer-Beug and Kristopher Anderson and exec produced by Ryan Gibson. |
| 媒体类别 | Web Film |
| 长度 | |
| 市场 | 美国 |
| 剪辑公司 | Spot Welders |
| 制作公司 | Underground Economy |
| 动画 | Underground Economy |
| 执行制片 | Ryan Gibson |
| 音效设计公司 | Dean Martin Hovey |
| 创意总监 | Dave Gold |
| 音效 | Elias Arts |
| 音乐作曲家 | Nate Morgan |
| 导演 | Kristopher Anderson |
| 导演 | Lauren Mayer-Beug |
| 制片 | El Lavery |
| 演员/名人 | Barack Obama |
| Design/Concept/Animation/Production | Lauren Mayer-Beug |
| Design/Concept/Animation/Production | Ryan Gibson |
| Design/Concept/Animation/Production | Nathan Boldman |
| 剪辑师 | Jon Stefansson |