| 标题 | Couch |
| 广告公司 | Ogilvy South Africa |
| 广告战役 | Can't Resist |
| 广告主 | KFC |
| 品牌 | KFC |
| 首次发布日期 | 2022 / 8 |
| 行业领域 | 餐馆与快餐 |
| 哲学 | The Colonel casts his spell in bewitching KFC campaign directed by Patriot’s Sam Coleman. All willpower crumbles under the seductive powers of the Colonel in director Sam Coleman’s irresistible new campaign for KFC and Ogilvy Johannesburg. The tantalisingly dark and moody spots portray the very moment when we give into our deepest desires, in this case KFC. KFC ‘Can’t Resist’ is an atmospheric campaign that tells the stories of frustration, desire, resistance and finally letting go. Using a long take approach largely free of technique and editing, Sam Coleman explores the journey from the first moment of seduction all the way to surrender. With no dialogue, the spots are about the character’s inner struggle and in the red glow of the ever-present Colonel, the witchy atmosphere is underscored by a rendition Nina Simone’s ‘I Put a Spell on You’. Sam elicits evocative performances in ostensibly small uninterrupted moments, while crafting a strong visual world. Elegantly drawing the audience in through his choice of angles, he captures the instant the characters become powerless to the finger lickin’ indulgence. |
| 媒体类别 | 电视 |
| 长度 | |
| Soundtrack | Nina Simone’s ‘I Put a Spell on You’ |
| 广告经理 | Grant Macpherson |
| 广告经理 | Kim Bryden |
| 首席创意官 | Kabelo Moshapalo |
| 执行创意总监 | Peter Little |
| 创意合伙人 | Safaraaz Sindhi |
| 创意总监 | Chantelle Dos Santos |
| Senior Art Director | Rob Hart |
| 美术指导 | Naledi Manama |
| Senior Copywriter | Andre Vrodoljak |
| Senior Copywriter | Abas Rashid |
| Group Managing Partner | Greg Pfuhl |
| Senior Account Director | Cindy Booysen |
| Agency Senior TV Producer | Tsakane Mogale |
| 制作经理 | Natalie Choate |
| 制作公司 | Patriot Films |
| 导演 | Sam Coleman |
| 执行制片 | Zayd Halim |
| Senior Producer | Tess Tambourlas |
| 制作经理 | Ryan Kelly |
| Production Coordinator | Tania Onyems |
| 摄影指导 | Pierre De Villiers |
| 1st AD | Carey Lagoe |
| 美术指导 | Keenan McAdam |
| Food Stylist | Marilyn Shorten |
| Chef | Sam Mdluli |
| Wardrobe / Stylist | Catherine De Reuck |
| Hair and Makeup | Carla Fourie |
| Still photographer | Andile Phewa |
| 后期制作 | Priest Post Production |
| 剪辑师 | Matthew Swanepoel |
| Grade Artist | Kyle Stroebel |
| Color Grade Company | Refinery |
| Online Artist | Nathan Anderson |
| 音频 | Sterling Sound |
| Sound Engineer | Lorens Persson |
| Music Clearance | Marc Algranti Music |
More Work
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- 品牌:
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- 广告公司:
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- 品牌:
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- 广告公司:
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- 广告公司:
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- 广告公司:
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