| 标题 | Life of Go |
| 广告公司 | Energy BBDO |
| 广告战役 | Off You Go |
| 广告主 | The Quaker Oats Company |
| 品牌 | Quaker |
| 首次发布日期 | 2015 / 9 |
| 行业领域 | 谷物早餐 |
| 剧情简介 | Quaker has just debuted an all-new brand platform called Off You Go. The platform, which launches this week, centers on the idea that every day is a new opportunity and demonstrates how Quaker helps provide the ideal morning start so families are prepared for the day ahead. Off You Go refers to both the everyday and the monumental moments in our life. This campaign shows how Quaker is there to help moms feel good about the breakfast they serve to send their families off. The campaignl aunch spot, “Life of Go,” portrays the life of one woman from childhood through present day, showing how good starts to her mornings have helped prepare her for a lifetime of ‘off you go’ moments – from the first day of kindergarten, off to college, starting a new job and then becoming a mom herself. |
| 媒体类别 | 电视 |
| 长度 | |
| 执行创意总监 | Suzanne Michaels |
| 文案 | Caroline Reed |
| 美术指导 | Erynn Mattera |
| Head of Integrated Production | Rowley Samuel |
| 执行制片 | John Pratt |
| 制片 | Vanessa Luhr |
| 音乐制作人 | Daniel Kuypers |
| Chief Strategy Officer | Larry Gies |
| Planning Supervisor | Elizabeth Brown |
| Client Services Director | Anna Bleers |
| 客户总监 | Betsy Kvam |
| 客户主管 | Matt Doscher |
| Assistant Account Executive | Brett Peters |
| 制作公司 | über content |
| 导演 | Cole Webley |
| 执行制片 | Preston Lee |
| 制片 | Chris Cho |
| 剪辑公司 | Whitehouse Post |
| 剪辑师 | Paul La Calandra |
| Assistant Editor | Alfred Cisneros |
| 执行制片 | Kristin Branstetter |
| 制片 | Jojo Scheerer |
| VFX Company | The Mill Chicago |
| VFX Supervisor/Lead Flame Artist | Gavin Camp |
| Flame Artist | Udesh Chetty |
| Flame Assist | Jonathan Freeman |
| 设计师 | Adrian Nevarro |
| Head of Production | Andrew Sommerville |
| 制片 | Erica Hilbert |
| Mix | STIR Post |
| Sound Designer/Mixer | Matt Holmes |
| 执行制片 | David Kaplan |
| 执行制片 | Mindy Verson |
| 音乐作曲家 | The Music Playground |
| Artist | Daydreamer |
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