SK-II - "The Center Lane"

GREY Tokyo

GREY Tokyo Tokyo, 日本

奖项

7881

品牌: SK-II
国家: 日本

广告主: Procter & Gamble

标题	The Center Lane
广告公司	GREY Tokyo
广告战役	The Center Lane
广告主	Procter & Gamble
品牌	SK-II
首次发布日期	2021 / 3
行业领域	护肤产品
剧情简介	The Centre Lane, is a empowering docu-drama that blends live action and animation to tell the story of the Japanese swimming prodigy Rikako Ikee and her route back to competition following a devastating diagnosis of leukaemia when she was just 18.
媒体类别	Branded Content
长度	323 seconds
市场	新加坡
执行创意总监	Graham Drew
Consulting Executive Creative Director	Leo Savage
创意顾问	Stuart Harkness
Executive Creative Strategy Director	Danni Mohammed
Executive Creative Business Director	Siddika Dehlvi
Executive Creative Producer	San Takashima
WPP Team Lead	Nihar Das
Creative Strategist/Copywriter	Katie Mulligan
Global Integration Lead	Nathan Wilson
Executive Account Director	Yukiko Ochiai
Senior Producer	Shoko Akutagawa
创意总监	Ashley Chen
创意总监	Ken Mitani
创意总监	Sudhir Pasumarty
文案	Yukika Anan
美术指导	Erina Uchiyama
Senior Project Director	Angelique Malabanan
Project Director	ChewLing Loke
创意总监	Shane Lester
Senior Account Executive	Iris Gu
Planning Director	Hiroko Matsuo
客户总监	Sue-Ann De Cruz
Business Director	William Godwin
媒介总监	Prajat Khare
导演	Hirokazu Kore-eda
Associate Director	Wataru Togashi
摄影指导	Ryutu Kondo
Music Director	Akira Kosemura
动画	Hideki Inaba
动画	Nobuaki Doi
动画	Masanobu Hiraoka
后期制作	Daryl Bryan Lim
后期制作	HOGARTH WORLDWIDE
Casting	Choei Suzuki
Casting Agency	Gambit