Shawn King
VP, Executive Creative Director at Extreme Group
Halifax, 加拿大
标题Endless Possibilities
标题 (原始语言)Unfolding Timbaland
广告公司
广告战役 Unfolding Timbaland
广告主 Verizon
品牌 Verizon X Samsung Z
首次发布日期 2021 / 8
行业领域 个人无线通讯
哲学 To highlight the endless possibilities of the new Samsung Flip phone, Verizon and Samsung asked Current to collaborate with Timbaland to create an AI generated song based off your twitter information. Current trained and refined a machine learning model that uses the Timbaland song "Endless Possibilties" as a primer and then generated a unique version of the song for every user. Users would tweet at the Verizon twitter account and a custom twitterbot would pull the publicly available data including number of followers, twitter handle, location etc and use that data to influence the custom version of the song. In addition, the AI generated version of the song was mixed with a dynamicly generated video which was customized using the same twitter userdata. The twitterbot then tweeted a DM back to the user with their custom video and version of the so
媒体类别 Branded Content
长度
剪辑公司
Offline
执行制片
着色
Colorist
Color Producer
Artist
Digital studio
项目经理
Lead Machine Learning Developer
Lead Full Stack Developer
Developer
制作公司 The Busy LA Girl Media Co
导演
Production Supervisor
Assistant Director
摄影指导
Steadicam Operator
Location Manager

Trending

Create a free Talent profile and become a member of AdForum

Get Started