| 标题 | You'll Do Anything For a Kitten (Devonte) |
| 广告公司 | AMV BBDO |
| 广告战役 | You’ll Do Anything For a Kitten |
| 广告主 | Mars Pet Nutrition |
| 品牌 | SHEBA |
| Posted | 4月 2023 |
| 行业领域 | 宠物食品、宠物保健产品及服务 |
| 剧情简介 | To celebrate the brands’ expansion into the kitten life stage, the SHEBA brand is launching a new integrated marketing campaign rooted in the insight1 that one in four cat owners are allergic to cats and still can’t resist. Developed by AMV BBDO, the creative work spotlights what we all know – that cat parents will do anything for their kittens. AMV BBDO Creative Partners Polina Zabrodskaya and Andre Sallowicz say, “This insight confirms that people will do anything for their kitten – including enduring sneezing, itching, and swelling – all in the name of love; we wanted to capture this portrait of cat ownership and celebrate the willingness to give in.” |
| 媒体类别 | 电视 |
| 长度 | |
| 制作公司 | Biscuit Filmworks LA |
| 首席创意官 | Nicholas Hulley |
| 首席创意官 | Nadja Lossgott |
| 创意总监 | Polina Zabrodskaya |
| 创意总监 | Andre Sallowicz |
| 创意团队 | Rachel Tweedy |
| 创意团队 | jamie chang |
| Agency Planning Team | Phoebe Fielding |
| Agency Planning Team | Kerrie Boyes |
| Agency Planning Team | Lola Neves |
| Agency Account Team | Alice Lindsay |
| Agency Account Team | Richard Mitchell |
| Agency Account Team | Poppy Wilson |
| Agency Account Team | Laura Balfour |
| 广告公司制片 | Lindsay Hughes |
| 广告公司制片 | Kieran Sadler |
| Art Producer | Sophie Alliott |
| Agency Designer | Marion Rossignol |
| Agency Designer | Mario Kerkstra |
| 媒介公司 | EssenceMediacom |
| 导演 | Angelo Cerisara |
| Production Co. Producer | Tom Ford |
| 剪辑师 | Amzek Vladislav |
| 后期制作 | No. 8 |
| Post-production Producer | Glen Percival |
| Grading/Online | Tim Smith |
| 音频后期制作 | No. 8 |
| Sound Designer | George Castle |
| 摄影师 | Sam Gregg |
| 制片 | Sylvie Champenois |
| PR Agency | Weber Shandwick |