标题 | Scorched |
广告公司 | DDB Canada |
广告战役 | Scorched |
广告主 | Subaru Corporation |
品牌 | Subaru Canada |
首次发布日期 | 2012 / 8 |
产品 | BRZ |
行业领域 | 轿车 |
剧情简介 | The BRZ is Subaru’s first real-wheel drive performance car, and simply put: it’s hot. To help build buzz, we placed the BRZ at the centre of a retail space in downtown Toronto (Queen Street & McCaul Street) and scorched, burned and melted its surroundings. The result: an eye-popping, blistering-hot ambient installation running through to September 16 and guaranteed to turn heads. |
媒体类别 | Ambient |
客户主管 | Julia Morris |
客户总监 | Peter Brough |
Business Director | Michael Davidson |
美术指导 | Jake Bundock |
联合创意总监 | Adam Bailey |
联合创意总监 | Paul Riss |
创意总监 | Todd Mackie |
创意总监 | Denise Rossetto |