标题 | Flower in Bloom New York |
广告公司 | Deutsch NY |
广告战役 | This is How it Should Feel - Westin |
广告主 | Westin Hotels & Resorts |
品牌 | Westin |
首次发布日期 | 2007 / 7 |
行业领域 | 酒店、住宿 |
广告口号 | This is how it should feel. |
剧情简介 | Westin is also re-lensing billboards, with unique three-dimensional billboards spread out over five major U.S. cities. Situated in Manhattan near the entrance to the Holland Tunnel, a three-dimensional billboard of a simple Zen garden provides a visual escape from a heavily congested traffic zone. In Boston, multiple three-dimensional skydivers are placed in front of a beautifully printed sky. The goal is to provide commuters with a different, more invigorating take on rush hour. |
媒体类别 | Billboard |
首席创意官 | Heh Assoc |
集团创意总监 | Scott Schindler |
美术指导 | Helena Thorsell |
美术指导 | Eric Rojas |
美术指导 | John Cheung |
文案 | Mike Leibowitz |
Director of Broadcast Production | Jim Frame |
广告公司执行制片 | Eve Kornblum |
制作公司 | Isle 8 Productions |