| 标题 | The Professionals Collection |
| 广告公司 | CP+B |
| 广告战役 | The Professionals Collection |
| 广告主 | Fruit of the Loom Inc. |
| 品牌 | Fruit of the Loom |
| 首次发布日期 | 2015 / 11 |
| 行业领域 | 服装 |
| 剧情简介 | Back in April, Fruit of the Loom and Crispin Porter + Bogusky made fake transparent plastic pants. Now, the brand and agency have upped their fake-clothes game to create a very special line of high-end attire. Upon closer inspection, though, you'll see that it's not so high-end. These are actually fleece sweat suits printed to look like fancy duds. The so-called Professionals Collection includes three looks—the Country Clubber, the Trail Blazer and the Business Time. The bad news, though: You can't buy them. (At least not yet.) The brand only made 50 of each outfit—to gauge if consumers are interested. Fruit of the Loom will post the images on social media, asking people where they would wear the them. Ads will also run on Instagram, Facebook, Twitter and Vine. |
| 媒体类别 | 平面 |
| 美术指导 | Nic Buckingham |
| 文案 | Brett Dixon |
| 首席创意官 | Ralph Watson |
| 创意总监 | KT Thayer |
| 制作公司 | Hookfish |
| 制作公司 | Plus Productions |
| 制作公司 | Concrete and Clay |
| 制片 | Rachel Noonan |
| 制片 | Eva Hunter |
| 制片 | Kersten Vasey |
| 电影 | Benjamin Winter |
| Social Content Strategist | Kristi Kirkeide Boutiette |
| Social Content Strategist | Katie DeSimone |
| Social Content Strategist | Tracy Sarli |
| Social Content Strategist | Fabiana Brown |
| 数字艺术家 | Zach Puetzer |
| 摄影师 | Dewey Nicks |
| Agency marketing/ PR | Ketchum New York |
| Social Media Manager | Katie Souther |
| 执行制片 | Dan Corken |
| 执行制片 | Morgan Burrows |