Chris Preston
Partner/CCO at Preston Spire
Minneapolis, 美国
标题Biking Timelapse :15
广告公司
广告战役 Love + Medicine
广告主 Gunderson Health System
品牌 Gunderson Health System
首次发布日期 2018 / 3
行业领域 医院、医疗机构和医疗服务
哲学 kaboom and director michele atkins reunite with agency Preston Kelly on a new Love + Medicine campaign for Gundersen Health System. This year’s campaign, the fourth collaboration between Kaboom, director atkins and Preston Kelly, takes inspiration from real patient stories whose lifestyle changes are central to a happier, healthier existence. At the heart of each narrative featuring a diverse series of challenges and how the simple adoption of exercise, meditation, and healthful eating can have a big impact. atkin’s directorial approach, observational and naturalistic, imbues each spot with a sense of welcoming and warmth. This year’s campaign also includes companion pieces, 15 spots that offer additional vantage points on health: a cyclist’s eye view, the Zen of meditation, and a smoothie recipe brought to life with stop motion.
媒体类别 互动
长度
Chief Business Development
Marketing Officer
Marketing Information Specialist
Creative Services Manager
EVP
Creative Director
Producer
ACD Art Director
ACD
文案
Associate Account Director
Production Company
EP
Director
DP
HOP
Post
EP
剪辑师

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