| 标题 | Please Turn Your Phone On |
| 广告公司 | BBH |
| 广告战役 | Please turn your phone on |
| 广告主 | Missing People |
| 品牌 | Missing People |
| 首次发布日期 | 2012 / 5 |
| 行业领域 | 慈善机构、基金、志愿者 |
| 剧情简介 | The film shows a young boy’s emotional struggle as he attempts to make a phone call, we believe, to his mother who we see trapped in blank misery as she waits for the day that he’ll return. The boy finally manages to make “the call” and at the point where we hear a woman’s voice answer “hello”, the film freezes and the audience is invited to dial a number to hear the conversation. Those who phone the number hear an exchange between the boy and the charity; he asks to let his mum know he is okay. Those who don’t call will view the film in poignant silence. The film closes hopefully as the voiceover plays: “Our free, confidential phone service helps those who go missing safely reconnect. We are Missing People” |
| 哲学 | The campaign focuses on the charity’s phone service which enables those who are missing to safely reconnect with their families. |
| 媒体类别 | 影视 |
| 文案 | Matthew Tassell |
| 美术指导 | Emma Castagno |
| 广告经理 | Clare Cook |
| 广告经理 | Ross Miller |
| 广告经理 | Martin Houghton-Brown |
| 美术总监 | Mark Reddy |
| 创意总监 | Nick Allsop |
| 制片 | Michelle Kendrick |
| Team Director | Victoria Blackmore |
| Strategic Business Lead | Ann Marie Costelloe |
| Strategy Director | Debra Ladd |
| 制作公司 | SomeSuch and Co. |
| 导演 | Ben Strebel |
| 制片 | Lucy Kelly |
| 摄影指导 | Ben Kracum |
| 后期制作 | The Mill London |
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