标题 | Emergency Chairs |
广告公司 | BBH |
广告战役 | Emergency Chairs |
广告主 | KFC |
品牌 | KFC |
首次发布日期 | 2011 / 4 |
行业领域 | 餐馆与快餐 |
剧情简介 | 'Emergency Chairs' is a charming example of how the modern family is continually growing. Based on the familiar scenario of not having enough tables and chairs to go around, the ad tells the story of a group of people, young and old, coming together and socialising over food. As more and more people arrive, everyone pitches in to find makeshift ‘emergency chairs’ including beanbags, old piano stools and plastic crates. |
哲学 | <!--[if gte mso 9]><xml>Normal0falsefalsefalseEN-USX-NONEX-NONEMicrosoftInternetExplorer4</xml><![endif]--><!--[if gte mso 9]><xml></xml><![endif]--><!--[if gte mso 10]> <style> /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} </style> The campaign, ‘Emergency Chairs’, is rooted in the idea that KFC is at the heart of informal, social eating. The new ad will position the brand at the centre of modern British family life, a concept that has been redefined and now includes an extended family of friends and neighbours. |
媒体类别 | 影视 |
后期制作 | MPC LDN |
音效 | Wave Studios |
广告经理 | Jennelle Tilling |
创意团队 | Harry Orton |
创意团队 | Robin Warman |
创意总监 | Marc Hatfield |
广告公司制片 | Georgina Kent |
Strategic Business Lead | Nick Stringer |
制作公司 | Blink London |
导演 | Benito Montorio |
执行制片 | James Bland |
制片 | Stuart Butterworth |
摄影指导 | John Lynch |
剪辑公司 | Stitch |