Russell Barrett
Managing Partner at BBH, Mumbai
Mumbai, 印度
标题Time To Pop The Party
广告公司
广告战役 #GoPop
广告主 VIVO
品牌 Vivo V15 Pro
首次发布日期 2019 / 2
行业领域 家用电器和视听产品
哲学 Global smartphone brand Vivo has marked the launch of its new V15 Pro phone in India with a campaign starring actor Aamir Khan.

The Vivo V15 Pro is a game changer in the smartphone segment with not one but two breakthrough camera features – the world’s first 32MP pop-up selfie camera and the triple rear camera, a primo combination that is bound to deliver high quality images and videos even in super low light conditions.

Vivo has partnered with BBH India to create the launch campaign ‘#GoPop’, which consists of pre-launch teasers and two TVCs. The films play to the background track ‘Albatraoz’ by Swedish DJ AronChupa. Both the films show Aamir experimenting with the camera features showcasing the brand promise of superior quality images.
媒体类别 电视
长度
Strategist
执行创意总监
首席创意官
创意合伙人
创意合伙人
Writer
Head of Production
Business Partner
Head of Strategy
Managing Director
CEO
Managing Partner
Managing Partner
Managing Partner
Production Company
Director
摄影指导
Producer
Producer
Line Production
Associate Producer
Post Production Company
Producer
Sound Engineer

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