Tobias Ahrens
Global Chief Creative Officer at INGO the agency
Hamburg, 德国
标题Love Fire 1
广告公司
广告战役 Love Fire
广告主 Burger King
品牌 Burger King
首次发布日期 2018 / 3
行业领域 餐馆与快餐
剧情简介 Burger King is operating in a highly competitive market. This makes it all the more important to stand out from the crowd with bold ideas. Even when it comes to something like arecruitment campaign. Usually this kind of advertising is rather simple and monotonous. So we took a different approach: our campaign shows real press footage of football ultras with pyrotechnics, a fire festival, a fire-eater at a demonstration in brazil and a anti-globalist with a molotov cocktail. Motifs that appeal to young people who are potential employess of Burger King – and cleary communicate Burger King’s passion for flame grilling.
媒体类别 平面
首席创意官
集团创意总监
创意总监
创意总监
美术指导
美术指导
Text
客户经理
Art Buyer
Art Buyer
媒介公司
Public Relations Agency
制片
Litho
Litho
后期制作
Chief Marketing Officer (CMO)
Head of Marketing
Head of Marketing Communications
Communications Director
Media Team
Media Team
PR Agency
PR
PR
PR
PR

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