| 标题 | Shamrock Shake Spill |
| 广告公司 | Leo Burnett Chicago |
| 广告战役 | Shamrock Shake Spill |
| 广告主 | McDonald's |
| 品牌 | MOCNI (McDonald's Operators of Chicagoland and Northwest-Indiana) |
| 首次发布日期 | 2011 / 3 |
| 产品 | Shamrock Shake |
| 行业领域 | 餐馆与快餐 |
| 哲学 | In celebration of St. Patrick's Day, a larger-than-life nautical Shamrock Shake shared in the Chicago River dyeing tradition. The Shamrock Shake cruised up and down the Chicago River as thousands of spectators watched the 12-foot cup, tipped on its side with minty green shake material pouring out, give the impression that it was dyeing the river. |
| 媒体类别 | Transportation & Vehicles |
| 市场 | 美国 |
| 摄影师 | Jeff Schear |
| 制作公司 | Studio 1 Digital |
| 制片 | Samantha Howes |
| 执行制片 | Denis Giroux |
| 文案 | Jason Curry |
| 美术指导 | Tim Ratchford |
| 创意总监 | Avery Gross |
| 创意总监 | Brian Shembeda |
| 执行创意总监 | John Montgomery |
| 首席创意官 | Mark Tutssel |
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