| 标题 | The View Of The Brands |
| 广告公司 | J. Walter Thompson Brazil |
| 广告战役 | The View Of The Brands |
| 广告主 | JWT |
| 品牌 | JWT |
| Posted | 7月 2011 |
| 行业领域 | 企业传播 |
| 哲学 | Communicate all clients of the agency and the agency itself in a single action. |
| 结果 | The result was the exhibition "The View of the Brands". Our clients were no longer simply products, but rather became an option for art and entertainment in São Paulo. We got 1.35 million reais of spontaneous media for our clients and for the agency. The exhibition "Olhar das Marcas" became part of all cultural guides in São Paulo and was covered by open TV, cable TV, magazines, blogs and websites. |
| 媒体类别 | Packaging, Branding & Design |
| 首席创意官 | Mario D’Andrea |
| 创意总监 | Roberto Fernandez |
| 美术指导 | Filipe Cuvero |
| 文案 | Christian Fontana |
| 客户主管 | Luciana Rodrigues |
| 客户主管 | Priscila Arakelian |
| 制作公司 | Digital 21 |
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