标题 | Moonshine Has A Slight Taste Of Organized Crime |
标题 (原始语言) | Med En Liten Bismak |
广告公司 | Tempel |
广告战役 | Moonshine has a slight taste of organized crime - OAS |
广告主 | OAS |
品牌 | OAS |
Posted | 9月 2000 |
行业领域 | 反对吸毒、酗酒及吸烟讯息 |
广告口号 | Moonshine has a slight taste of organized crime |
广告口号 (原始语言) | Hembrändt har en liten bismak av den kriminella världen |
剧情简介 | The billboard campaign consists of several pictures of people with something nasty in their mouth. A rat, a syringe, bullets, a chopped-off finger, a knuckle, etc. The tag line is: Moonshine has a slight taste of organized crime. |
哲学 | Make the connection between organized crime and moonshine, in the strongest possible way. |
问题 | Moonshine is a growing problem in Sweden. The alcohol is smuggled into the country by criminal organizations who also make money on drugs, weapons and other criminal offences. A fact which very few are aware of. |
媒体类别 | Billboard |
市场 | 瑞典 |
文案 | Anders Tempelman |
美术指导 | Olle Mattson |
摄影指导 | Robert Nettarp |