| 标题 | Domino's Idents |
| 广告公司 | VCCP |
| 广告战役 | Channel 4 & ITVX Idents |
| 广告主 | Domino's Pizza |
| 品牌 | Domino's |
| 首次发布日期 | 2023 / 8 |
| 行业领域 | 餐馆与快餐 |
| 剧情简介 | Domino’s, the UK’s most loved pizza delivery company, has today launched its latest video-on-demand campaign for its longstanding sponsorships with Channel 4 and ITVX. The new TV sponsorship campaign was devised by VCCP London, Domino’s strategic creative agency and puts its famous sonic branding at the heart of the creative for the very first time. The comic 15” and 5” idents feature different scenes from classic TV and film genres - from wildlife documentaries to crime drama, horror to romance, with each creative mirroring the genre the viewer is about to watch. However, there is a twist as the authentic genres are subverted by the rug-pull of the characters’ real desire...for a Domino's. This is exemplified by the insertion of the Domin-oh-hoo-hoo yodel, now in its third year, and with 93% recognition within the UK |
| 媒体类别 | 电视 |
| 长度 | |
| Agency | VCCP |
| 媒介公司 | Havas Media Network UK |
| 媒介公司 | Havas Play |
| 广告经理 | domino |
| 平面设计 | domino |
| 制作公司 | MJZ |
| 导演 | Steve Ayson |
| 摄影指导 | Tom Townend |
| 制片 | Amy Appleton |
| 制作经理 | Lucy Tate |
| 制作设计师 | Tamás Pataki |
| Managing Director | Lindsay Turnham |
| 创意团队 | Ben Evans |
| 创意团队 | Adam Sears |
| 制片 | Frankie Burwell-Wright |
| Broadcast Affairs | Julia Matthews |
| Broadcast Affairs | Alexia Collins |
| Head Of Planning | Ross Cameron |
| Assistant Producer | Tuesday Birmingham |
| Design Director | Adam Edwards |
| 剪辑师 | Mark Edinoff |
| 制片 | Frankie Elster |
| 音效 | King Lear |
| Sound Engineer | Jack Sedgwick |
| 制片 | Suzy MacGregor |
| Post | Rascal Stockholm |
| 特效 | Kalle Lundberg |
| Colorist | James Bamford |
| 2D Lead | Kalle Lundberg |
| 3D Lead | Adam Ahlgren |
| 制片 | Jasmine Lewis-Humphrey |
| 制片 | Amy Humphrey |
| Colour Producer | Jai Durban |
| Director of Marketing | Harry Dromey |
| Campaign Manager | Matt Reed |
| Deputy Creative Director | David Masterman |
| Managing Partner | Jessica Aspinall |
| 客户总监 | Claire Fleet |
| 客户总监 | Bella Johnson |
| Senior Account Executive | Nathan Thomas |
| Senior Account Executive | Natalina Robarts |
| 执行制片 | Sally Archer |
| Art | Scott Mitchell |
| Designer | Bedi Akcan |
| Design Lead | Rachael Hinge |
| Creative Resource Manager | Yasmine Moridi |
| Financial Manager | Daniel Baban |
| Legal | Shabazz Shillingford |
| 2D Team | Holly Maclean |
| 2D Team | Toby Aldridge |
| Head of Brand | Emma Hackett |
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