| 标题 | Wembley Memories |
| 广告公司 | Dare |
| 广告战役 | The Greatest Event of All Time |
| 广告主 | The F.A |
| 品牌 | Wembley Stadium |
| Posted | 5月 2011 |
| 行业领域 | 其他 |
| 剧情简介 | It all kicks off on Tuesday 3 May with the launch of a radio and online campaign that includes interviews with Wembley legends Ronnie Wood, Stuart Pearce and Martin Offiah. It’s then down to the public to decide on Wembley’s greatest event of all time by voting on wembleystadium.com/greatestevent. Voting will be open for the month of May to coincide with Wembley’s fantastic event line up and the winning event will then be announced in June. Everyone who votes and signs up to receive Wembley news receives a kids go free offer on the Wembley Tour and an opportunity to win a Club Wembley box experience for twenty people at the forthcoming England v Holland International on 10 August 2011. |
| 问题 | Wembley is launching a campaign to promote the famous venue as it prepares to showcase one of the most epic event line-ups in entertainment history. The campaign, created by The FA in association with Dare and M&C Saatchi, aims to reinforce Wembley’s position as the UK’s ultimate live football, sport and music venue. It comes just as Wembley Stadium prepares to host The FA Cup Final, The UEFA Champions League Final, The Football League Championship Final, England V Switzerland in the European Championship followed by a record eight nights of Take That’s Progress Live Tour. To mark the occasion, the campaign will celebrate 25 of the greatest events held at Wembley since it first opened in 1923. |
| 媒体类别 | 网站 |
| 更多信息 | wembleystadium.com |
| 美术指导 | Dennis Christensen |
| 客户总监 | Lexi Cherniavsky |
| 客户经理 | Stephen Strong |
| Planner | David Stevens |
| 设计师 | Dan Viveiros |
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