The line - "You can't undo violence"

Marmalade Communications Melbourne, 澳大利亚

8137

该广告属于ACT Responsible项目展品

品牌: The line
国家: 澳大利亚

广告主: Our Watch

标题	You can't undo violence
广告公司	Marmalade Communications
广告战役	The line
广告主	Our Watch
品牌	The line
Posted	10月 2015
行业领域	公共安全、保健及卫生
广告口号	You can't undo violence. Know where to draw the line.
剧情简介	Our Watch delivers The Line, a primary prevention behaviour change campaign for young people aged 12 to 20 years. The Line also supports parents, carers, teachers, educators, coaches and other influencers. The Line encourages young people to develop healthy and equal relationships, and to reject violence. The campaign’s long-term goal is to prevent violence against women and their children by addressing the underlying factors that contribute to violence against women: gender inequality, violence-supportive and sexist attitudes, and rigid gender roles and stereotypes. Recognising and respecting ‘the line’ can be confusing. The Line helps young people to understand what’s ok and what’s not when it comes to intimate relationships, and encourages them to call out behaviours that hurt and disrespect others. The Line is an initiative under the National Plan to Reduce Violence against Women and their Children 2010 – 2022 and is funded by the Australian Government Department of Social Services.
媒体类别	影视
长度	60 seconds
制作公司	Finch
导演	Derin Seale
创意总监	John Akritidis
剪辑师	Drew Thompson
Stills Photographer	Garth Oriander
创意团队	Sarah Vincenzini
执行制片	Karen Bryson
Director Client Service	Lisa Gumbleton
制片	Beaver
Retoucher	Gary Simm
Retoucher	Nicole McKenzie
插图画家	Charlie Lin
Tattoo artist	Charlie Lin