| 标题 | Marlene’s Tip: Lucky |
| 广告公司 | Arnold |
| 广告战役 | Tips From Former Smokers |
| 广告主 | Centres for Disease Control & Prevention |
| 品牌 | CDC |
| 首次发布日期 | 2014 / 4 |
| 行业领域 | 反对吸毒、酗酒及吸烟讯息 |
| 广告口号 | You can quit. |
| 结果 | The Tips campaign isn’t about showing that cigarettes kill. We feature real people living with the actual ramifications of a tobacco-related disease. They give helpful tips to current smokers on how to deal with that disease incase they get the same disease. Marlene has macular degeneration. |
| 媒体类别 | 广播 |
| 长度 | |
| 执行创意总监 | Wade Devers |
| 执行创意总监 | Pete Johnson |
| Creative Director/Copywriter | Bill Girouard |
| Creative Director/Art Director | Josh Tetrault |
| Producer | Spring Clinton |
| Managing Director | Paul Nelson |
| Marketing Director | Lauren Hyatt |
| 导演 | Christopher Quinn |
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