标题 | #TakeItDown |
广告公司 | WRTHY |
广告战役 | #TakeItDown |
广告主 | ChildFund International |
品牌 | ChildFund International |
首次发布日期 | 2023 / 9 |
行业领域 | 人权 |
广告口号 | help us #takeitdown |
剧情简介 | Technology created this monster, only technology can take it down. The campaign aims to build public support to pressure tech companies to proactively remove child sexual abuse content from their platforms. |
哲学 | The film drives viewers to ChildFund.org/takeitdown, a WRTHY designed microsite where the public can learn more about the dangers children face online and access resources for parents and survivors. A unique one-click public pressure tool allows our audience to tell policymakers to act NOW. #TakeItDown is the first campaign of its kind on this issue, bringing together partners, influencers and the public to ensure all children are safe online. |
问题 | The amount of child sexual abuse imagery online has exploded. Tech companies aren't doing enough to protect children online, and they're only required to report child sexual abuse material when it's reported to them. |
媒体类别 | Web Film |
长度 | |
更多信息 | https://www.childfund.org/ |
制作公司 | Biscuit Filmworks NY |
执行创意总监 | Lew Willig |
创意总监 | Mark Girand |
制片 | Harry Lowell |
制片 | Betsy Beale |
制片 | Ari Wilhem |
制片 | Margaux Ravis |
设计师 | Jaadi Fonseca |
导演 | Noam Murro |
执行制片 | Shawn Lacy |
Editorial | Work Editorial Stewart Reeves |
特效 | Parliament Enca Kaul |