标题 | A Horse called Cynthia |
广告公司 | BBH |
广告战役 | Its metter to bix things up - Britvic |
广告主 | Britvic Soft Drinks Limited |
品牌 | J2O |
首次发布日期 | 2009 / 4 |
行业领域 | 软饮料,奎宁水 |
广告口号 | Its metter to bix things up |
哲学 | J20 is the perfect mix of two fruits. Alone the fruits are tasty, but together they are something special. The creative ideas borrows from the product truth, that, life is better when its mixed up. To demonstrate this, BBH conceived the idea of presenting two 15-second film clips with the audio swapped over. Each film clip is from a unique and easily identifiable genre, and are totally believable in their own right. |
问题 | To raise brand awareness and drive consideration of purchase of J20 |
媒体类别 | 电视 |
长度 | |
市场 | 英国 |
制作公司 | Gorgeous Enterprises |
广告经理 | Jonathan Gatward |
广告公司制片 | Natasha Wellesley |
客户总监 | Nick Stringer |
客户总监 | Hugh Bailie |
客户经理 | Oli Pattenden |
客户企划 | Kelsey Hodgkin |
创意总监 | Nick Gill |
创意团队 | Nick Gill |
创意团队 | Chris Palmer |
导演 | Chris Palmer |
后期制作 | The Mill London |
剪辑公司 | The Quarry |
摄影指导 | Bruno Delbonnel |