Peter McHugh
创意总监 at Leo Burnett Chicago
Chicago, 美国
标题Running in Place
广告公司
广告战役 Running in Place
广告主 General Motors Corp.
品牌 Buick
Posted10月 2011
行业领域 轿车
哲学 Buick's new ad campaign was created by Leo Burnett Detroit to showcase its new eAssist drivetrain technology, which allows drivers to switch to electric power while stopped. The campaign centers on the idea, "You don't keep running while you're stopped, so why should your car engine?" 
媒体类别 互动
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创意总监
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