Brendan Gibbons
Director at Station Film
New York, 美国
标题Get Off My Insurance
广告公司
广告战役 Get Off My Insurance
广告主 Progressive Insurance
品牌 Progressive Insurance
首次发布日期 2019 / 6
产品 Insurance
行业领域 保险
剧情简介 Every Father’s Day, fathers across the country receive all kinds of lame gifts from their kids. Neck ties. Shaving kits. And, most famously, bottles of cologne. It’s a yearly indignity made worse by the fact that more and more adult children are living at home well into their twenties, extending the financial burden on their parents. Can you imagine paying for your grown child’s food, water, lodging, and insurance, then receiving a tiny bottle of scented swill in return? So, this year for Father’s Day, we decided to launch a campaign that gave a voice to these frustrated, financially taxed fathers. Adopting the tone and manner of a high fashion cologne campaign, we encouraged grown children to give the Father’s Day gift that Dad himself would ask for, if only he could: get Off My Insurance.
媒体类别 案例研究
长度
音频后期制作
制作公司
后期制作 EditBar
后期制作 Brickyard VFX
首席创意官
执行创意总监
创意总监
创意总监
美术指导
美术指导
文案
广告公司制片
Strategist
Managing Director
客户经理
客户经理
导演
摄影指导
制作公司制片
剪辑师
Sound Designer

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