| 标题 | The Abusive Teller Machine |
| 广告公司 | Rothco, part of Accenture Song |
| 广告战役 | The Abusive Teller Machine |
| 广告主 | Allied Irish Bank |
| 品牌 | AIB |
| 首次发布日期 | 2019 / 4 |
| 行业领域 | 公共安全、保健及卫生 |
| 剧情简介 | “Why do you need more money?” “Are you hiding money from me?” “If you’re lying, I’ll find out.” These were just some of the questions and threats that turned a simple, everyday experience into something insidious and eye-opening. |
| 哲学 | To demonstrate this and increase understanding and empathy for financial abuse victims, ROTHCO created the ‘Abusive Teller Machine’ - an AIB ATM that took on the controlling behaviour of a financially abusive partner when people attempted to withdraw money from their account. |
| 媒体类别 | 互动 |
| 长度 | |
| 广告公司制片 | Aisling O’Dwyer |
| 执行创意总监 | Alan Kelly |
| 创意总监 | Stephen Rogers |
| 美术指导 | Matt Evans |
| 文案 | James Pash |
| 设计师 | Gerard Sexton |
| 设计师 | Stephen Flynn |
| Business Director | Jimi McGrath |
| 客户总监 | Emily Lyons |
| 客户经理 | Amy Harrington |
| Strategy/Planning | Bronagh O’Donovan |
| Data Strategist | Jennifer Langan |
| 项目经理 | Irene Sharkey |
| 技术总监 | Daire Lennon |
| 导演 | Ross Whitaker |
| 制片 | Aideen O’Sullivan |
| 剪辑师 | Robert Hegarty |
| Post-production Supervisor | Jen Connolly Raygun |
| 制作设计师 | Joe Fallover |