| 标题 | Christmas Assist Ball (107s) |
| Brief | This smart bauble inspired by Volkswagen Front Assist technology reduces energy consumption during the festive season, without giving up the magic of Christmas lights. Actually, no. It's fake news. The amusing hoax video did pass on a powerful awareness message, however: “Sometimes intelligence is the best technology." Because cutting energy consumption doesn’t require gadgets. All you need to do is turn off the Christmas tree lights when you go out. |
| 广告公司 | DDB Group Italy |
| 广告战役 | Christmas Assist Ball |
| 广告主 | Groupe Volkswagen |
| 品牌 | Volkswagen |
| Posted | 11月 2019 |
| 行业领域 | 仅限订阅者 |
| 剧情简介 | 仅限订阅者 |
| 媒体类别 | 案例研究 |
| 执行创意总监 | L..a Co.....ni 仅限订阅者 |
| 执行创意总监 | GA....LE C...i 仅限订阅者 |
| Client Creative Director | Ga....le Go....do 仅限订阅者 |
| Client Creative Director | Ma....io T....ni 仅限订阅者 |
| 美术指导 | D....le Ba....ni 仅限订阅者 |
| 文案 | Gi....ca N...ro 仅限订阅者 |
| 客户经理 | Gi.....lo F...ro 仅限订阅者 |
| 客户主管 | G....ia Pa......ini 仅限订阅者 |
| Community Manager | Ca....ta La.....ni 仅限订阅者 |
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