| 标题 | London Takeover |
| Brief | Every year baristas from all over the world gather for one week in Shoreditch, London to attend the London Coffee Festival. This year, they were exposed to a massive outdoor campaign promoting Oatlys’ Oat Drink Barista Edition. Each unit in the campaign had its own tailored message, visible to the Baristas on their way to the festival.Our target audience were regular Londoners as well as bearded and non bearded baristas, an important tester of our Oat Drink Barista Edition. We know they love coffee as much as we do and won’t serve anything but great products. |
| 广告公司 | Forsman & Bodenfors Göteborg |
| 广告战役 | London Takeover |
| 广告主 | Oatly |
| 品牌 | Oat Drink Barista Edition |
| Posted | 11月 2018 |
| 行业领域 | 仅限订阅者 |
| 剧情简介 | 仅限订阅者 |
| 媒体类别 | 户外广告 |
| 文案 | M...in Ri.....st 仅限订阅者 |
| 文案 | J..n Sc......aft 仅限订阅者 |
| 文案 | ..a B....an 仅限订阅者 |
| 美术指导 | L..s E...an 仅限订阅者 |
| 美术指导 | M....el ..e 仅限订阅者 |
| 美术指导 | B...rn L...én 仅限订阅者 |
| 客户总监 | T...y O....on 仅限订阅者 |
| 客户经理 | J...ie M...r 仅限订阅者 |
| Social Media Manager | S..a H....on 仅限订阅者 |
相关作品
该广告战役的其他作品
AdForum最新作品
