标题 | The Not-So Beautiful Game: Switzerland |
Brief | One of the world’s most emotionally charged events – The World Cup – was hijacked to highlight an uncomfortable truth about the beautiful game. Every four years, as football fever takes hold, incidents of domestic violence surge. In the UK alone, reported incidents increase by 26% if England play and 38% if they lose. To dramatic illustrate the issue, national flags were reimagined in a way nobody could ignore. |
广告公司 |
J. Walter Thompson London
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广告战役 |
The Not-So-Beautiful Game
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广告主 |
National Centre for Domestic Violence
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品牌 |
NCDV
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Posted | 11月 2018 |
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