| 标题 | Batman v. Superman |
| Brief | Turkish Airlines flies to more places than any other carrier. But to partner with the film Batman vs. Superman, it added two new destinations: Gotham City and Metropolis. The rival superheroes’ hometowns may be fictional, but you wouldn’t know it as the airline ran TV commercials and posters to celebrate the latest dots on its map. It was even possible to book a ticket on its website (and win an invitation to the premiere). Plus you could seek insurance against extra-terrestrial attack, apply for a visa and even buy guidebooks. Soon awareness of the airline was sky high. |
| 广告公司 | Crispin Porter Bogusky |
| 广告战役 | Fly to...with Turkish Airlines |
| 广告主 | Turkish Airlines |
| 品牌 | Turkish Airlines |
| Posted | 11月 2016 |
| 行业领域 | 仅限订阅者 |
| 剧情简介 | 仅限订阅者 |
| 媒体类别 | 案例研究 |
| 首席创意官 | D..e Bu.....idi 仅限订阅者 |
| 创意总监 | ..n C...y 仅限订阅者 |
| 广告公司制片 | C...s C....an 仅限订阅者 |
| 创意总监 | H...ik D....ag 仅限订阅者 |
| 创意团队 | T...ie Ga....er 仅限订阅者 |
| 创意团队 | ..m H..l 仅限订阅者 |
| 创意团队 | R....do S...os 仅限订阅者 |
| 创意团队 | Ch.....an B....et 仅限订阅者 |
| 客户企划 | N..i R..a 仅限订阅者 |
| 客户企划 | H..d .f C...nt Se....es 仅限订阅者 |
| Business Director | Jo....an Ph....ps 仅限订阅者 |
| Business Director | Ge.....ve S...on 仅限订阅者 |
| 广告经理 | R...t F...h �...ür 仅限订阅者 |
| 制作公司 | So....ch 仅限订阅者 |
| 制作公司 | E....ic 仅限订阅者 |
| 制作公司 | S...a M...ca 仅限订阅者 |
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