| Gaming and digital have a great impact on daily life. Björn Borg have developed its activities not only around underwear but to a sporty fashion in general. Its next generation of products will be represented by a videogame. The launch is planned for next January. To continue with its innovative marketing strategy in building a strong brand to drive sales, Björn Borg has used its traditional fashion show to tease the audience with the future videogame. During Stockholm Fashion week, Björn Borg Spring/Summer 2015 show and collection has been inspired by the digital world with models looking like avatars and the set-up looking like and inspired by the upcoming game | |
| 标题 | Fashion Show during the Fashion Week in Stockholm |
| 广告公司 | Garbergs |
| 广告战役 | Fashion Week in Stockholm |
| 广告主 | Björn Borg |
| 品牌 | Björn Borg |
| 首次发布日期 | 仅限订阅者 |
| 行业领域 | 仅限订阅者 |
| 剧情简介 | 仅限订阅者 |
| 媒体类别 | Web Film |
| 长度 | |
| Show Director | ..a Å....und 仅限订阅者 |
| 美术指导 | L...a M....ind 仅限订阅者 |
| 音乐 | E..k H..l 仅限订阅者 |
| 制作公司 | L..k d....ls 仅限订阅者 |
| 制作公司制片 | M...us Pe.....son 仅限订阅者 |
| 广告经理 | B...rn B..g 仅限订阅者 |
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