| There are a lot of cobblestone streets in Portugal. The mosaic pavement built with cubes represents sometimes different patternsand is a part of the history of the country. Portugal Tourism office has decided to create an interactive way to promote the destination in installing QR code pavements in the cobblestone streets of Lisbon. The QR codes linked to a digital content created specifically for tourists: description of the neighborhoods, history, events, and visits. These QR codes were not only set up in Portugal but also in Spain to promote the country abroad. | |
| 标题 | QR Code made with Portuguese Cobblestone |
| 广告公司 | MSTF Partners |
| 广告战役 | QR Code made with Portuguese Cobblestone |
| 广告主 | AV Chiado / Turismo de Portugal |
| 品牌 | Turismo de Portugal |
| 首次发布日期 | 仅限订阅者 |
| 行业领域 | 仅限订阅者 |
| 哲学 | 仅限订阅者 |
| 媒体类别 | Ambient |
| 制作公司 | L..o ..u 仅限订阅者 |
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