Unique Test Drive

Try & Volkswagen presents one of the first ever test drive printed on a ad. Everyone can download an app to test the driving on the road printed on the ad. 3 options are proposed: in lane Assist mode, the phone vibrates as the car gets close to the side of the road. In Adaptive Lights mode, the lights follow the curve of the road. And in adaptive Cruise Controle mode, the car maintains a safe distance from the car in front. With augmented reality, Volkswagen demonstrates its innovative technologies.
标题Test Drive
广告公司
广告战役 Das Auto
广告主 Volkswagen
品牌 Volkswagen

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Posted3月 2011
行业领域仅限订阅者
广告口号仅限订阅者
媒体类别 手机广告
市场仅限订阅者