| 标题 | JBL Quantum Guide Play (Board 1) |
| 广告公司 | BLKJ Havas |
| 广告战役 | JBL Quantum Guide Play |
| 广告主 | Harman International |
| 品牌 | JBL |
| 首次发布日期 | 2023 |
| 行业领域 | 电视，高保真音响，视频播放器，个人音响及配件 |
| 剧情简介 | First person shooter games have captivated gamers across generations. However, among the most played games of all time, none has been made accessible for the visually impaired. With more than 50 million visually impaired gamers in the world, it's time we make games more inclusive. Fueled by research that spanned nearly two years in collaboration with the blind society, JBL Quantum introduces Guide Play. A software that leverages AI and machine learning to turn the objects and structures in the game environment into sounds, allowing the visually impaired to perceive their spatial environment. |
| 媒体类别 | 案例研究 |
| 客户总监 | Boon Ng |
| 制作经理 | K Cheng |
| General Manager | Fiona Huang |
| Senior Copywriter | Denise Cheong |
| 执行创意总监 | Guilherme Machado |
| Senior Art Director | Sunny Chuang |
| 客户经理 | Vera Costan |
| 技术开发 | David Barkan |
| Senior Editor | Adzreen Ismail |
| Digital Agency | Bolha Comunicação |
| Technology Development | João Frescurato |
| Technology Development | Nagib Nassif Filho |
| Technology Development | Adriana Rocha |
| 创意合伙人 | Joji Jacob |
| 创意合伙人 | Khalid Osman |
| 创意合伙人 | Lester Lee |
| Chief Executive Officer (CEO) | Rowena Bhagchandani |