| 标题 | See The Person, Not The Sight Loss |
| 广告公司 | T&Pm |
| 广告战役 | See the person |
| 广告主 | Royal National Institute of Blind people (RNIB) |
| 品牌 | RNIB |
| 首次发布日期 | 2022 / 10 |
| 行业领域 | 疾病认知、救助机构 |
| 剧情简介 | The number one barrier faced by blind and partially sighted people in the UK is public misperceptions, the leading insight that inspired the campaign. Delivered with authentic storytelling and a through-the-line campaign strategy, ‘See the Person’ elevates the issue of sight loss within the public consciousness, setting out to change attitudes and behaviours towards blind and partially sighted people. |
| 媒体类别 | 互动 |
| 长度 | |
| Soundtrack | Videotape by Thom Yorke |
| 音频后期制作 | GCRS London |
| 媒介公司 | Wavemaker UK |
| 创意团队 | Adam Jackson |
| 创意团队 | Ted Price |
| 音频后期制作 | Molly Butcher |
| 音频后期制作 | Munzie Thind |
| 制作公司 | You Are Here |
| 导演 | Jesse Lewis-Reece |
| 演员/名人 | Eli London |
| 执行创意总监 | Toby Allen |
| 广告经理 | Martin Wingfield |
| 剪辑公司 | The Quarry |