Insights from The Shipyard

San Francisco Ballet is joining forces with The Shipyard to attract Gen Z and Millennials to its upcoming Mere Mortals world premiere performances (January 26-February 1st).  SF Ballet’s new advertising creative partner will utilize AI for an ambient campaign aiming to attract those who “d… 阅读更多

  True brand love definitely exists. You can see it in the tattoos of brands people proudly display on their arms, and in the legions of fans who wait in lines all night to purchase newly released items or tickets to the hottest show in town. But this kind of devotion doesn’t just magically… 阅读更多

  We’re proud to announce that The Shipyard has extended its recent win streak with the addition of media AOR duties for Prestige Consumer Health Care. The win followed an informal review. The remit includes 22 brands marketed by the company in the U.S. and Canada including Clear Eyes, Dram… 阅读更多

Brand vision aims to share water saving tips to Californians California’s increasingly warmer and drier climate is expected to diminish water supply by up to 10% by 2040. The Governor’s critical call to action spurred the ‘Save Our Water’ initiative to educate Californians about the permane… 阅读更多

The Shipyard announces the launch of “The Real Unreal” -- a bold and innovative campaign for Mammoth Lakes Tourism (MLT) designed to drive responsible travel to the perennial adventure land in California's Eastern Sierra. To showcase the storybook scenes of Mammoth Lakes, California, while … 阅读更多