Contact Information

60 Kingly Street Soho
London W1B 5DS
英国
电子邮箱:

Neil Munn

Neil Munn

Global Chief Executive Officer
Radhika Radhakrishnan

Radhika Radhakrishnan

Global Chief Financial Officer
Joakim Borgström

Joakim Borgström

Worldwide Chief Creative Officer
Sarah Watson

Sarah Watson

Global Chief Strategy Officer
Adam Arnold

Adam Arnold

Global Chief Marketing Officer
Neil Miller

Neil Miller

Global Chief Experience Officer
Niall Hadden

Niall Hadden

Global Chief Talent Officer
Tim Harvey

Tim Harvey

Chief Growth Officer
Isobel Barnes

Isobel Barnes

Global Communications Director

Basic Info

核心能力: 广告/全方位服务/整合传播, 互联网及数字媒体全服务广告公司, 移动通讯营销, 社交媒体营销, 电子商务, 购物者营销/销售点营销/销售促销, 直销/电话营销/数据库营销/客户关系管理, Experiential, 品牌内容/娱乐, 事件营销/活动赞助, 品牌/产品开发, 包装/设计, 视觉/声音识别, Branding/Celebrity endorsement, 战略与策划, 保健, 金融, 在线服务, B to B, 零售, 娱乐, 美容、时装、奢侈品, 旅行和旅游, 消费者

成立年份: 1982

员工: 1000

奖项: 891

创意作品: 396

核心能力: 广告/全方位服务/整合传播, 互联网及数字媒体全服务广告公司, 移动通讯营销, 社交媒体营销, 电子商务, 购物者营销/销售点营销/销售促销, 直销/电话营销/数据库营销/客户关系管理, Experiential, 品牌内容/娱乐, 事件营销/活动赞助, 品牌/产品开发, 包装/设计, 视觉/声音识别, Branding/Celebrity endorsement, 战略与策划, 保健, 金融, 在线服务, B to B, 零售, 娱乐, 美容、时装、奢侈品, 旅行和旅游, 消费者

成立年份: 1982

员工: 1000

奖项: 891

创意作品: 396

BBH London

60 Kingly Street Soho
London W1B 5DS
英国
电子邮箱:
Neil Munn

Neil Munn

Global Chief Executive Officer
Radhika Radhakrishnan

Radhika Radhakrishnan

Global Chief Financial Officer
Joakim Borgström

Joakim Borgström

Worldwide Chief Creative Officer
Sarah Watson

Sarah Watson

Global Chief Strategy Officer
Adam Arnold

Adam Arnold

Global Chief Marketing Officer
Neil Miller

Neil Miller

Global Chief Experience Officer
Niall Hadden

Niall Hadden

Global Chief Talent Officer
Tim Harvey

Tim Harvey

Chief Growth Officer
Isobel Barnes

Isobel Barnes

Global Communications Director

TESCO LAUNCHES NEW TV AND SOCIAL ADS AS PART OF ‘CHRISTMAS. BRING IT ON’ CAMPAIGN

23 rd December 2016

Tesco’s ‘Christmas. Bring it On’ campaign, created by BBH, acknowledges that Christmas is

a marathon - a mix of highs, lows, ups, downs, excitement and anticipation. As part of the

campaign, Tesco has launched a series of TV and social films in which the supermarket

aims to make some of the highs even higher for a number of customers, delivering

something a little unexpected with their shopping.

The first of two new TV adverts showcasing the reunions will air on 22nd December on ITV

and features Brenda Hillaby who, after working for Tesco for nearly 25 years, was nominated

by her store in Hull to be reunited with her son who lives in Australia. Brenda saves every

spare penny she has to try and visit him with the two nephews he has never met but has

never managed to do it, in the seven years he has been away.

The second ad airing on 23rd December also on ITV features Theresa, an 88 year old

grandmother. For the ultimate Christmas wish, Tesco flew her daughter and granddaughters

from Australia to the UK. They then paid Theresa a surprise visit by sneaking into her weekly

Tesco delivery which her daughter organises for her every week in Australia!

Christmas fans can also visit Tesco.com/Christmas or go on to the Tesco Facebook page for

a chance to see how two other families were reunited with their loved ones for a magical

Christmas, complete with festive food courtesy of Tesco.

The films launch as new research reveals that a quarter (25 per cent) of Brits will celebrate

Christmas virtually this year, as families struggle to come together to celebrate the festivities

new research from Tesco has revealed.

The new trend will see a third of Brits (32 per cent) using video calling to open Christmas

presents with one another. One in five (22 per cent) will sit down to eat the traditional festive

feast virtually, while another 16 per cent will play traditional games such as charades or

monopoly on the big day. Skype is the most used (76 per cent) video calling service followed

by Apple’s FaceTime (41per cent).

Michelle McEttrick, Group Brand Director at Tesco commented: “Our research found that

half of us will be missing a loved one this Christmas so we wanted to help bring families

together, no matter where in the world they were from”.