Insights from VCCP

Last week Kanye West made his debut into the fashion world showcasing his collaboration with Adidas at New York fashion week. In typical Yeezus style, this was going to be no ordinary prim and proper fashion show. The invitations arrived to the honoured 100 guests as a shrinkwrapped white Ty… 阅读更多

#Ashtags To mark the arrival of Lent, priests on twitter and Instagram have posted ashtags – with photos of an ashen cross on their foreheads in keeping with the Christian practice on Ash Wednesday. Not everyone is keen though… The 10 most hated and loved brands in Britain A… 阅读更多

First Apple Watch ads in U.S. magazines favor fashion lovers over techies Ahead the launch of the Apple Watch in April, the latest iteration of Apple’s fashion-centric smartwatch approach appears in the March issue of Vogue. Read more here. 5G researchers achieve record speed Scien… 阅读更多

VCCP’s Europe by easyJet work has landed the brand a spot in the annual Warc 100: The world’s best marketing campaigns. Every year Warc analyse the world’s top effectiveness and strategy competitions and release the Warc 100 - a ranking of the world’s best marketing c… 阅读更多

I used to watch a programme called “Who wants to be a Millionaire”. No doubt everyone saw it at one time or another? One of the ‘lifelines’ that contestants had to help them answer a question was to “ask the audience”. The contestant generally used th… 阅读更多