| 标题 | For the Love of Love |
| 广告公司 | N=5 |
| 广告战役 | For the Love of Love |
| 广告主 | Aidsfonds |
| 品牌 | AIDSfonds |
| 首次发布日期 | 2018 / 12 |
| 行业领域 | 疾病认知、救助机构 |
| 广告口号 | Stop aids for the love of love |
| 剧情简介 | Lyrics ‘For the Love of Love’ Love should be a human right. No matter race or gender. Forbidden. Unpredictable. Everlasting, or a one time fling. Yes, love makes us go crazy. It’s impossible to grasp. But, one thing is certain... If love is worth fighting for, we must protect it. Because aids destroys love. Stop aids. For the love of love |
| 哲学 | “Often, awareness campaigns about AIDS focus on disease and death. We wanted to turn that on its head - and promote love. AIDS is a threat to love.” Says Thijs Bontje, Creative Director at N=5. “To do this idea justice, we found some incredible young talent to tell this story in a convincing, yet lyrical way” |
| 问题 | Most people have stopped worrying about AIDS. Admittedly, there are enough other things to worry about in 2018… But the fact is that most people think the epidemic is over. But this assumption is wrong. In 2017 alone, 1.8 million new HIV infections were recorded. And almost one million people lost their lives. Each and every day, people are losing their loved-ones. Which makes AIDS a threat to love. |
| 媒体类别 | 电视 |
| 长度 | |
| 后期制作 | Ambassadors |
| 音效 | Ambassadors |
| 广告经理 | Bert Herberigs |
| 广告经理 | Eva Matze |
| Strategist | Bastiaan Weers |
| 创意总监 | Thijs Bontje |
| 创意总监 | Daniel te Lindert |
| 创意团队 | Gabriela Nouws |
| 创意团队 | Leon Ragetlie |
| 客户经理 | Judith Lavalette |
| 客户经理 | Brenda Rangel |
| 广告公司制片 | Lotte de Rooij |
| 制作公司 | Cake |
| 导演 | Madja Amin |
| 摄影指导 | Noel Schoolderman |
| 剪辑师 | Emiel Nuninga |
| 剪辑师 | Govert Janse |
| 音乐 | Raven Aartsen |
| 画外音 | Ray Fuego |
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