Insights from MullenLowe Global

Titled Audioboobs, the series of short, sensual audio stories contains instructions on how to conduct breast self-examination written as part of the risque plots, enabling women to prioritize their breast health while taking charge of their pleasure. Worldwide, breast cancer is the top killi… 阅读更多

AI has reached a tipping point. It’s all anybody wants to talk about; how can we use it to be faster, better, bigger? The frenzy has agencies obsessed with being perceived as the first to utilise AI in the best ways. Our trade press is filled with hastily thrown together stories from h… 阅读更多

Maybelline New York changes the image of Warsaw for its latest social campaign. Maybelline New York started with a makeover of the Palace of Culture and Science, which gained a luminous glow thanks to the Super Stay 24H Skin Tint foundation. People were also delighted by the airship gliding … 阅读更多

It’s candy season, and HI-CHEW teams up with MullenLowe US to ditch trick-or-treating for a more chilling approach. Haunted HI-CHEW is a social campaign that documents the stays of three HI-CHEW bag flavours as they visit some of the most haunted locations in the US – Winchester … 阅读更多

MullenLowe TREYNA is kicking off its 45th-year celebration with key personnel movements across all departments. Viboy Palillo moves up as the Chief Strategy Officer for the MLT Group after leading the agency’s strategic planning team for over a decade. Sachi Iwasaki moves up as Accoun… 阅读更多