Insights from MullenLowe Global

MullenLowe’s CEO, Claire Hollands, encapsulates the essence of 2023 in two words—Positive Dissatisfaction. The gloves are definitely off with this new mantra – MullenLowe’s latest rebrand and a call to do things differently, innovate and get people talking. And it kic… 阅读更多

Every chore, especially dishwashing, has been considered a woman’s domain since times immemorial. Cumulatively put together, a woman ends up spending two and half years of her life dishwashing. And if men happen to do any chores, they do it like they are doing a favour. They don’… 阅读更多

The chocolatier is outperforming its category and reported 13% organic growth in the US last year. Ghirardelli Chocolate Co. has chosen MullenLowe as its creative agency of record following a competitive pitch.   Since 1852, the California-based chocolatier has prided itself on making quali… 阅读更多

In August 2023, Adriana Taborda took over as CEO, the first executive to lead the agency without belonging to the group of founding partners. Adriana, who worked for 18 years at MullenLowe SSP3, led a renewal of almost 60% of the professionals and managed to consolidate a team loyal and comm… 阅读更多

Nina Jünemann started working in advertising at 16 and has never looked back. What attracted Nina were “the people, the vibe, and the work” with these motivators remaining unchanged to this day. As GGH MullenLowe’s chief strategy officer, Nina doesn’t think that … 阅读更多