Contact Information

C-Space 37-45 City Road
London EC1Y 1AT
英国
电话: +44 20 7584 5033

David Swaebe

David Swaebe

Global Chief Growth Officer, MullenLowe Global

Basic Info

核心能力: 广告/全方位服务/整合传播, 互联网及数字媒体全服务广告公司, 移动通讯营销, 社交媒体营销, 电子商务, 搜索引擎优化, Web Design, 营销/创意服务, 购物者营销/销售点营销/销售促销, 直销/电话营销/数据库营销/客户关系管理, Experiential, 品牌内容/娱乐, 市场研究/咨询, 营销技术/分析, 公关, 企业传播, 人力资源/培训, 危机传播, 公共事务, 事件营销/活动赞助, Design, Branding/Celebrity endorsement, 战略与策划, 保健, 金融, 工业, 技术, 在线服务, B to B, 企业形象,公益,非盈利, Corporate Social Responsibility (CSR), 零售, 娱乐, 美容、时装、奢侈品, 旅行和旅游, 消费者

成立年份: 1981

员工: 4500

奖项: 1072

创意作品: 354

核心能力: 广告/全方位服务/整合传播, 互联网及数字媒体全服务广告公司, 移动通讯营销, 社交媒体营销, 电子商务, 搜索引擎优化, Web Design, 营销/创意服务, 购物者营销/销售点营销/销售促销, 直销/电话营销/数据库营销/客户关系管理, Experiential, 品牌内容/娱乐, 市场研究/咨询, 营销技术/分析, 公关, 企业传播, 人力资源/培训, 危机传播, 公共事务, 事件营销/活动赞助, Design, Branding/Celebrity endorsement, 战略与策划, 保健, 金融, 工业, 技术, 在线服务, B to B, 企业形象,公益,非盈利, Corporate Social Responsibility (CSR), 零售, 娱乐, 美容、时装、奢侈品, 旅行和旅游, 消费者

成立年份: 1981

员工: 4500

奖项: 1072

创意作品: 354

MullenLowe Global

C-Space 37-45 City Road
London EC1Y 1AT
英国
电话: +44 20 7584 5033
David Swaebe

David Swaebe

Global Chief Growth Officer, MullenLowe Global

A Little Bit Fancy

Choco Leibniz takes the pinkies-out approach with a posh new campaign by MullenLowe Group UK.

The brand is making light of its perceived “poshness”. Set in a school, the spot shows teachers nibbling away at chocolate biscuits. Suddenly, their pinky fingers begin to grow, stretching out further until they vaguely resemble the sci-fi digits of Steven Speilberg’s ET.

The work was created by Sean Bone, Nico Gomez Cal, Loren Cook and Bronwyn Sweeney, and directed by Declan Lowney through Another Film Company.

Credits:
Client: Bahlsen
UK Head of Marketing: Claire Sutton
Senior Brand Manager: Camilla Hopwood
Brand Manager: Lucy Richardson

Agency: MullenLowe Group UK
Executive Creative Director: Mark Elwood
Creatives: Sean Bone, Nico Gomez Cal, Loren Cook, Bronwyn Sweeney
Business Director: Phil Rumbol
Account Director: Lisa St Allen Hill
Strategist: Luke Stockil
Producer: Alex Pemberton
Head of Design: Dave Allen

Production Company: Another Film Company
Director: Declan Lowney
Director of Photography: Simon Richards
Executive Producer: Simon Monhemius
Producers: Sam Linzell and Harriet Staples

Editing House: Work Editorial
Editor: Charlie Moreton

Post Production Company: The Mill
Producer: Kirsty Ratcliffe
Shoot supervisor: Barnes
2D Lead Artist: Dan Adams
Colourist: Luddy
Audio: Factory
Sound Engineer: Dan Beckwith

This article was originally published on Campaign Live

The post A Little Bit Fancy appeared first on MullenLowe Group.