| 标题 | Elephant |
| 广告公司 | MullenLowe Singapore |
| 广告战役 | Stop poaching |
| 广告主 | People for the Ethical Treatment of Animals PETA |
| 品牌 | PETA |
| 首次发布日期 | 2014 / 6 |
| 行业领域 | 动物权利、安全及收养 |
| 剧情简介 | When you buy, you become part of it.Poaching is driven by demand. So the day you stop buying, they stop killing. |
| 媒体类别 | 平面 |
| Group Account Director | Andrea Aranador |
| 文案 | Joseph Cheong |
| 文案 | Mihir Dhairyawan |
| 创意总监 | Andrew Ho |
| 创意总监 | Ang Sheng Jin |
| 美术指导 | Ang Sheng Jin |
| 美术指导 | Andrew Ho |
| 首席创意官 | Dominic Stallard |
| 执行创意总监 | Dominic Stallard |