公司哲学与竞争优势

IPNY (formerly Interplanetary) is a brand positioning and messaging firm that grows your business measurably and creatively.

We don’t work on cars, jeans, diet soda or other consumer products. We do the hard stuff: financial services, healthcare, nonprofit, and so forth. We work with marketing leaders in complex categories to solve their brand-growth challenges and help drive bottom-line quantifiable results.

We create unifying and engaging brand communications and experiences based on rigorous strategic thinking, research and testing. Then we engage our channel and production experts to execute and bring those ideas to life. Once launched, we expect to be held accountable for the results, so we collect and analyze data at every possible step, enabling us to optimize programs and demonstrate proof of ROI to your C-level executives and board. 

The partners have spent decades mastering the major forms of communications — classic brand advertising, results-oriented direct marketing, engaging digital and social media, and fully integrated multimedia campaigns — at the world’s largest advertising agencies: Ogilvy, Wieden, BBH, Burnett, Grey, Scali, Ammirati, Chiat, and Wunderman. Our mission is for each partner to work personally with clients to help them achieve their growth goals. We love what we do and are passionate about being craftsmen in each of our own respective fields of expertise.

We’ve evolved an approach that melds these unique disciplines into what smart advertising should be: persuasion leading to conversion, regardless of the media channel. 

行业机构

Association of National Advertisers, Inc. (United States)
Financial Communications Society (United States)
The One Club (United States)

联系方式

新业务

Tom Steadman
Managing Director
电话: 212-488-4774

人员

员工数量: 30
Bruce Lee
Founding and Chief Creative Partner
Andy Semons
Founding and Strategic Planning Partner
Jill McClabb
Founding Partner and Creative Director
Tom Steadman
Managing Director
电话: 212-488-4774
Matt Biagi
Account Director
Tim Smith
Director of Communications and Media Planning
George Boutilier
Digital Creative Director
Susan Hester
Developer/Colorist
Jan Thompson
Digital Project Leader

广告战役

  • 广告主: Dana-Farber Cancer Institute
  • 品牌: Dana-Farber Cancer Institute
  • 名称: When Dana-Farber makes a discovery, the world changes.
  • 广告主: Gift of Life International
  • 品牌: Gift of Life International
  • 名称: Whatever it takes to heal a child's heart
  • 广告主: Dana-Farber Brigham Cancer Center
  • 品牌: Dana-Farber Brigham Cancer Center
  • 名称: We specialize in cancer. And you.
  • 广告主: YMCA of Greater New York
  • 品牌: YMCA of Greater New York
  • 名称: Y is not a question. It's an answer.
  • 广告主: NYCourtesy.org
  • 品牌: NYCourtesy.org
  • 名称: This is your city. Own it.
  • 广告主: NYCourtesy.org
  • 品牌: NYCourtesy.org
  • 名称: This is your city. Own it.
  • 广告主: Regeneron Pharmaceuticals
  • 品牌: Regeneron Pharmaceuticals
  • 名称: Monoclonal Antibody Treatment Awareness
  • 广告主: Dana-Farber Brigham Cancer Center
  • 品牌: Dana-Farber Cancer Institute
  • 名称: Change the World
  • 广告主: PBS Thirteen
  • 品牌: PBS Thirteen
  • 名称: Thirteen is worth fighting for
  • 广告主: City of Hope Comprehensive Cancer Center
  • 品牌: City of Hope
  • 名称: The Miracle of Science with Soul
  • 广告主: Dana-Farber Brigham Cancer Center
  • 品牌: Dana-Farber Cancer Institute
  • 名称: Who's the hero behind the mask?
  • 广告主: Astoria Bank
  • 品牌: Astoria Bank
  • 名称: The Radio Hour
  • 广告主: Premier Bank Credit Card
  • 品牌: Premier Bank Credit Card
  • 名称: Believing in Second Chances
  • 广告主: The Leukemia & Lymphoma Society®
  • 品牌: The Leukemia & Lymphoma Society
  • 名称: Someday is today
  • 广告主: City of Hope Comprehensive Cancer Center
  • 品牌: City of Hope
  • 名称: City of visionary cancer breakthroughs
  • 广告主: The American Committee For The Weizmann Institute Of Science
  • 品牌: The American Committee For The Weizmann Institute Of Science
  • 名称: The Weizmann Effect: A Better World Is In Your Hands
  • 广告主: Astoria Bank
  • 品牌: Astoria Bank
  • 名称: The Difference is Wanting to make a Difference
  • 广告主: City Of Hope
  • 品牌: City of Hope
  • 名称: Science is Miraculous
  • 广告主: Brooklyn Museum
  • 品牌: Brooklyn Museum
  • 名称: Not your typical evening at the museum
  • 广告主: Mirman Markovits And Landau
  • 品牌: Mirman Markovits And Landau
  • 名称: Justice Is No Accident With The Right Lawyer
  • 广告主: The Leukemia & Lymphoma Society®
  • 品牌: The Leukemia & Lymphoma Society
  • 名称: The New Generation
  • 广告主: The Leukemia & Lymphoma Society®
  • 品牌: The Leukemia & Lymphoma Society
  • 名称: Coming Home
  • 广告主: TD Ameritrade
  • 品牌: Ameritrade
  • 名称: Believe in Yourself
  • 广告主: The Leukemia & Lymphoma Society®
  • 品牌: The Leukemia & Lymphoma Society
  • 名称: Blood Cancer Awareness
  • 广告主: IBM
  • 品牌: IBM
  • 名称: There’s something out there
  • 广告主: The Leukemia & Lymphoma Society®
  • 品牌: The Leukemia & Lymphoma Society
  • 名称: Cancer Ends With Me
  • 广告主: Think Indie
  • 品牌: Think Indie
  • 名称: Enter the blacksheep
  • 广告主: Hospital For Special Surgery
  • 品牌: Hospital For Special Surgery
  • 名称: See our specialists at your earliest inconvenience

奖项

奖项 荣誉 类别 品牌 年份
MM&M Top 100 Up-and-Coming Agency 2020
Financial Communications Society Portfolio Awards Bronze Consumer Retail, Television Campaign Fisher Investments 2018
Healthcare Marketing Report Awards Gold TV Series City of Hope 2018
Healthcare Marketing Report Awards Best In Show Total Advertising Campaign with Television City of Hope 2018
Hospital Marketing National Advertising Awards Silver Best Digital Campaign City of Hope 2018
Hospital Marketing National Advertising Awards Gold Best Print Campaign City of Hope 2018
Medical Marketing & Media Bronze Best Corporate Branding Campaign City of Hope 2017

客户

广告主 品牌 行业领域 作品类别 起始时间
Dana-Farber Cancer Institute Dana-Farber Cancer Institute 医院、医疗机构和医疗服务
  • 电视
  • 互动
  • 互联网广告/横幅
  • 社交媒体
  • 平面
  • 广播
2019
Gift of Life International Gift of Life International 疾病认知、救助机构
  • 平面
2022
Premier Bank Credit Card Premier Bank Credit Card 信用卡
  • 互动
2023
YMCA of Greater New York YMCA of Greater New York 慈善机构、基金、志愿者
  • 互动
2022
Regeneron Pharmaceuticals Monoclonal Antibody Treatment Awareness 保健与医药产品
  • 电视
2020
Dana-Farber Brigham Cancer Center Dana-Farber Cancer Instittue 医院、医疗机构和医疗服务
  • 电视
  • 互联网广告/横幅
  • 社交媒体
  • 广播
2023
Fisher Investments Fisher Investments 银行、金融、法律和保险
  • 电视
2016
City of Hope Medical Center City of Hope Medical Center 医院、医疗机构和医疗服务
2014
WNET Thirteen WNET Thirteen 电视、广播节目与电视台、电台
2017
Mirman Markovits Mirman Markovits 律师、顾问、法律服务
2018
The Leukemia & Lymphoma Society® The Leukemia & Lymphoma Society 疾病认知、救助机构
2012
Alliance for Cancer Gene Therapy Alliance for Cancer Gene Therapy 医院、医疗机构和医疗服务
2016
Astoria Bank Astoria Bank 银行与金融服务、投资、证券服务
2014
E*TRADE FINANCIAL Corporation E*TRADE 银行、金融、法律和保险
2013
Damon Runyon Cancer Research Foundation Damon Runyon Cancer Research Foundation 医院、医疗机构和医疗服务
2014
Weizmann Institute of Science Weizmann Institute of Science 机构/公益组织/非盈利组织
2017