What Cannes can learn from Cannes
Inspired by the “other” Cannes festival, for the film industry, we look at some innovative movie marketing. 阅读更多
Insights: The Cutting Edge of Advertising tag: cannes - Insights
Ad industry thought leaders discuss creativity, business trends and how technology is revolutionizing advertising.
Leo Burnett Unveils 2017 Cannes Lions Predictions
Top 25 Cannes contenders reflect new partnerships, increased collaboration driving the industry.. 阅读更多
Why advertising has embraced an alternative reality.
When Google Cardboard won the Grand Prix in the Mobile category at Cannes, it confirmed what a lot of agency people already knew: virtual reality is the new big thing in advertising.
In case yo... 阅读更多
Wondering How Media Advertising Got So Screwed Up? Read on.
When Pivotal Research Group recently downgraded many of the advertising Holding Company shares from hold to sell, the market was shocked. Especially as this was driven by the huge revelation that me... 阅读更多
Cannes is a sad place for Italians 2
Now for the sequel to my previous article, about the dismal performance of Italy at the Cannes Lions Festival. So how did we do this year? The 61st Cannes Advertising Festival awarded 1143 Lions: Ital... 阅读更多