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1
Goldfish - Megabites 3D
We've seen some pretty great OOH executions this year and this is one of them. Zulu Alpha Kilo's new TV and OOH integrated campaign for Goldfish Mega Bites plays with mega bytes!
| 标题 | Megabites 3D |
| 广告公司 | Zulu Alpha Kilo |
| 广告战役 | Goldfish Mega Bites |
| 广告主 | Campbell Canada |
| 品牌 | Goldfish |
| 首次发布日期 | 仅限订阅者 |
| 行业领域 | 仅限订阅者 |
| 媒体类别 | 户外广告 |
| 长度 | |
2
KFC - Origins
Sharp new campaign for KFC through Havas in Paris. 'Origins' pays respect to Col. Saunders with a whole lot of fresh energy and a current vibe.
| 标题 | Origins |
| Brief | KFC is a major brand in hip hop culture.So we wanted for this commercial a very modern hip hop soundtrack that would contrast anachronistically with our 1950s kitchen scene.The track also had to showcase the crispy side of KFC chicken.In the following of the first film “KFC Crispy”, we worked with our own label. A beatmaker came up with several trap instrumentals.At the same time we contacted some young MCs who came to the studio to record vocals.After several demos, we continued with Anna Kova and SOSLO, whose flow fitted perfectly with what we wanted. “Too hot for you” (in reference to the famous kfc sauce) trap track was born.The editing was then done from the music.And we even made a longer track for the streaming platforms! |
| 广告公司 | Havas Paris |
| 广告战役 | Crispy |
| 广告主 | KFC |
| 品牌 | KFC |
| 首次发布日期 | 仅限订阅者 |
| 行业领域 | 仅限订阅者 |
| 剧情简介 | 仅限订阅者 |
| 媒体类别 | 电视 |
| 长度 | |
| Soundtrack | 仅限订阅者 |
| Chief Marketing Officer (CMO) | Is....le H...AN 仅限订阅者 |
| 广告经理 | P...re CA....AU 仅限订阅者 |
| Senior Brand Manager | G�.....ine N...Ü 仅限订阅者 |
| Brand Manager | M...se A...I 仅限订阅者 |
| 美术指导 | J...an M...na 仅限订阅者 |
| 文案 | L....ic M...ge 仅限订阅者 |
| Account Management | P....ck L...rf 仅限订阅者 |
| Account Management | Ca....ne .u 仅限订阅者 |
| Account Management | �...lie Ca....ud 仅限订阅者 |
| Account Management | P..l ..y 仅限订阅者 |
| 战略企划 | R...in R..x 仅限订阅者 |
| 战略企划 | M...i Lo.....ef 仅限订阅者 |
| Head of Production | C...ne P...t 仅限订阅者 |
| 广告公司制片 | G�.....ine Ti.....nt 仅限订阅者 |
| 制作公司 | Ic.....ast P...s 仅限订阅者 |
| 广告公司制片 | Be....in Be.....ou 仅限订阅者 |
| Direction | V....nt L....le 仅限订阅者 |
| Food Stylist | V...�ry D...et 仅限订阅者 |
| 制作公司制片 | J..N D....EL 仅限订阅者 |
| Post-production Supervisor | C...l Bo......lle 仅限订阅者 |
| 后期制作 | P...er 仅限订阅者 |
| 音乐 | He....es H...S 仅限订阅者 |
| 音效制作 | He....es H...S 仅限订阅者 |
3
Subaru - Long, Lonely Road - National Make a Dog's Day
Subaru in the US is the largest corporate donor to the ASPCA annually and the brand's philanthropy is a key pillar of its communications. This new work through Carmichael Lynch promotes National Make A Dog's Day on Oct 22nd.
| 标题 | Long, Lonely Road - National Make a Dog's Day |
| 广告公司 | Carmichael Lynch |
| 广告战役 | National Make a Dog's Day: Underdogs |
| 广告主 | Subaru Corporation |
| 品牌 | Subaru |
| 首次发布日期 | 仅限订阅者 |
| 行业领域 | 仅限订阅者 |
| 广告口号 | 仅限订阅者 |
| 剧情简介 | 仅限订阅者 |
| 媒体类别 | 电视 |
| 长度 | |
4
MOWI - MOWI
It's not all that easy to come up with a memorable campaign for fish, but Motor Kommunikation in Germany does exactly that with this quirky, zen TVC for Mowi salmon.
| 标题 | MOWI |
| 广告公司 | MOTOR Kommunikation |
| 广告战役 | MOWI |
| 广告主 | Mowi ASA |
| 品牌 | MOWI |
| Posted | 10月 2022 |
| 行业领域 | 仅限订阅者 |
| 媒体类别 | 电视 |
| 长度 | |
| Director Representation | Gesas Management |
| 导演 | N...e S....lad 仅限订阅者 |
| Managing Director of Brands | Andreas Johler |
| Brand Communication Director | Emilia Schomburg |
| Brand Manager | Marcin Krawiecki |
| Brand Director | Kirstine Evensen |
| Chief Executive Officer | Volker Jensen |
| Head of Creative | Frederik Hofmann |
| Main Talent | Kristofer Hivju |
| Talent | Erik Sveum |
| Cinematography | Mikael Gustafsson |
| Executive Producer | Uli Jason Ulbrich |
| Producer | Daniel Morais dos Santos Bruss |
| Assistant Producer | Artemis Krull |
| Service Production Oslo | The Film Agency |
| Producer | Caroline Werring |
| Production Manager | Hans Henrik Treidene |
| Coordinator | Mattis Mandt |
| Photography | Max Threlfall |
| Photography Assistant | Stefan Hoeferlin |
| Social Media Creator | Matthias Poettker |
| 1st AD | Marthe Feiring |
| 1st AC | Embrik Ellingsgard |
| Gaffer | Levi Gawron |
| Best Girl | Lisa Emilie Øvorjordet |
| Grip | Anders Eide |
| Production Design | Stein Bjøgo |
| Styling | Lill Sofie Wilsberg |
| Hair & Make Up for Kristofer Hivju | Svetlana Holmen |
| Hair & Make Up | Cecillie Greve |
| Location Manager | Yngvar Christensen & Frederik Harper |
| Post Production | Mikko Savinainen / Grade One |
| Edit | Aleksi Raij |
| Grading | Sarrah Wilkman |
| Sound | Edvard Myhre |
| Sounddesign / Music Adaptation | El Camino Helsinki |
5
Durex - Speak Up
New work for Reckitt's Durex brand that says it exactly how it is, straight-up. 'Nuff said. Creative from Havas in London.
| 标题 | Speak Up |
| 广告公司 | Havas London |
| 广告战役 | Speak Up |
| 广告主 | Reckitt Benckiser |
| 品牌 | Durex |
| Posted | 10月 2022 |
| 行业领域 | 仅限订阅者 |
| 媒体类别 | 互动 |
| 长度 | |
| 首席创意官 | V...i M....re 仅限订阅者 |
| 执行创意总监 | E...ot H...is 仅限订阅者 |
| 创意团队 | ..m T..k 仅限订阅者 |
| 创意团队 | P..l R....ns 仅限订阅者 |
| Managing Partner | A...oa Wo.....rth 仅限订阅者 |
| 客户总监 | N..k B...e 仅限订阅者 |
| 客户总监 | B...a Ma.....ld 仅限订阅者 |
| Senior Account Manager | P....ck D...an 仅限订阅者 |
| 广告公司制片 | ..t L...ou 仅限订阅者 |
| 广告公司制片 | F....ie Bur.......ight 仅限订阅者 |
| Strategy Director | A..y C....an 仅限订阅者 |
| Junior Strategist | M...n ..m H...l 仅限订阅者 |
| Head of Design | L....zo F...za 仅限订阅者 |
| 设计师 | J..h T....od 仅限订阅者 |
| 设计师 | S...h B...er 仅限订阅者 |
EDITOR'S PICK
+1
RNIB - Packcessible
Calling all CPG brand owners! For our +1 we selected this Clio-winning project from The&Partnership in the UK, that demonstrates how important it is to make product packaging accessible to the visually impaired.
| 标题 | Packcessible |
| 广告公司 | T&Pm |
| 广告战役 | Packcessible |
| 广告主 | Royal National Institute of Blind people (RNIB) |
| 品牌 | RNIB |
| Posted | 10月 2022 |
| 行业领域 | 仅限订阅者 |
| 媒体类别 | 案例研究 |
| 长度 | |
| 制作公司 | A....na S....os 仅限订阅者 |
| OOH Agency | K....ic Wo.....de 仅限订阅者 |
| Experiential Marketing Agency | A....nt .W 仅限订阅者 |
| 媒介公司 | Wa.....er .K 仅限订阅者 |
| 广告经理 | M...in Wi.....ld 仅限订阅者 |
| 广告经理 | L...a F...es 仅限订阅者 |
| 广告经理 | C....al P...e 仅限订阅者 |
| 广告经理 | M....lm ..i 仅限订阅者 |
| 首席创意官 | M...y T...r 仅限订阅者 |
| Group Executive Creative Director | ..n E....tt 仅限订阅者 |
| 执行创意总监 | T..y A...n 仅限订阅者 |
| 创意团队 | H...n Ro....on 仅限订阅者 |
| 创意团队 | A..m J....on 仅限订阅者 |
| 创意团队 | ..d P...e 仅限订阅者 |
| Head of Integrated Production | C....es C...p 仅限订阅者 |
| Creative Producer | ..e To.....on 仅限订阅者 |
| Head of Art | M..c Do.....on 仅限订阅者 |
| Deputy Head of Art | L..y ..y 仅限订阅者 |
| 设计师 | A...e Ma....gh 仅限订阅者 |
| 设计师 | R....rd F...er 仅限订阅者 |
| Business Director | Be....ct P....le 仅限订阅者 |
| Senior Account Director | C...s B....er 仅限订阅者 |
| 客户总监 | H...ah G..y 仅限订阅者 |
| 客户经理 | ..y B...t 仅限订阅者 |
| 客户主管 | S...a B....tt 仅限订阅者 |
| Planning Partner | S...h C...k 仅限订阅者 |
| Planner | .d Da.....ll 仅限订阅者 |
| 制片 | R....rd G....an 仅限订阅者 |
| 导演 | J...y T...ey 仅限订阅者 |
| Post-production Producer | R....ta ..x 仅限订阅者 |
| Edit and Motion Graphics | ..w C...y 仅限订阅者 |
| Senior Account Manager | H....er Wi....ms 仅限订阅者 |
| Director, Marketing | Jo....an S....tz 仅限订阅者 |
| Client Services Director | J..n D..k 仅限订阅者 |
| Managing Partner | O...er Ha.....ll 仅限订阅者 |
| Client Lead | Ch.....te Je....es 仅限订阅者 |
| Strategy Lead | L...a T...or 仅限订阅者 |
| Media Lead | S....an J....ns 仅限订阅者 |
| Media Manager | N..l B....rd 仅限订阅者 |
| Media Executive | Kh....ah R...an 仅限订阅者 |
| Media Executive | T....ny G...h 仅限订阅者 |
