Amnesty International and BBDO Argentina joined forces to promote the campaign "Choosing is a right" in order to raise awareness and help change the laws that force women to wear the veil in Iran. Using DALL-E mini, an open source artificial intelligence that creates almost any image you ask it to, the agency and the organization communicate a message so that everyone has the right to choose how to dress, how? They asked the IA to create an image that it was not able to do: Iranian women without veils.
标题 | Choosing is a right |
标题 (原始语言) | Elegir es un Derecho |
广告公司 | BBDO Argentina |
广告战役 | Choosing is a right |
广告主 | Amnesty International |
品牌 | Amnesty International |
首次发布日期 | 仅限订阅者 |
行业领域 | 仅限订阅者 |
哲学 | 仅限订阅者 |
媒体类别 | 互动 |
长度 | |
首席创意官 | Ch.....an R...i 仅限订阅者 |
首席创意官 | J....in C....ns 仅限订阅者 |
General Creative Director | M....as H...ek 仅限订阅者 |
General Creative Director | Y..o F....ño 仅限订阅者 |
美术指导 | M...as Ir.....ia 仅限订阅者 |
文案 | N....as C....se 仅限订阅者 |
Motion Lead | An.....la D�.....rosio 仅限订阅者 |
Motion Designer | A...án P..g 仅限订阅者 |
设计师 | ..n M...le 仅限订阅者 |
制作经理 | L...la K...mer 仅限订阅者 |
Operations Coordinator | I....io I...co 仅限订阅者 |
音乐 | Pa.....ic 仅限订阅者 |
The Colombian telephone company presented a visually stunning and humorous campaign developed by Grey Colombia. More than a concept, it is a statement against the traditional way of communicating in a category, where value is generated through offers.
The Qatar World Cup is still a few months away, but the popular Argentinean chain of home appliances, household goods, computers and entertainment has already started to play with its campaign "Hacé Qatarsis con Musimundo" (Make Qatarsis with Musimundo). Created by VMLY&R under the concept "If you are not going to Qatar, come to Musimundo to do Qatarsis", the campaign promotes the best technology to experience the World Cup as if you were on the field.
标题 | Do Qatarsis at Musimundo |
标题 (原始语言) | Hacé Qatarsis con Musimundo |
广告公司 | VML (formerly VMLY&R) |
广告战役 | Qatarsis |
广告主 | Musimundo |
品牌 | Musimundo |
首次发布日期 | 仅限订阅者 |
行业领域 | 仅限订阅者 |
广告口号 | 仅限订阅者 |
哲学 | 仅限订阅者 |
媒体类别 | 互动 |
长度 | |
首席创意官 | Fe....do Tch.......tky 仅限订阅者 |
创意总监 | J...an C....ra 仅限订阅者 |
文案 | F...co Va.....ta 仅限订阅者 |
General Account Director | M....na Ie.....ro 仅限订阅者 |
客户总监 | G....el L...k 仅限订阅者 |
客户主管 | Ve....ca P...a 仅限订阅者 |
Head of Digital | B....ra Mi....ni 仅限订阅者 |
制作经理 | M....lo F...ao 仅限订阅者 |
Audiovisual Producer | G....el La....ni 仅限订阅者 |
制作公司 | Arg.......ine 仅限订阅者 |
导演 | Al.....ro ..y 仅限订阅者 |
导演 | I...a Vi.....eva 仅限订阅者 |
Post-production Producer | A..o F....ri 仅限订阅者 |
Band | Sup.......ngo 仅限订阅者 |
广告经理 | R..l O...po 仅限订阅者 |
广告经理 | M....no A....io 仅限订阅者 |
广告经理 | M...el A...l G...gi 仅限订阅者 |
广告经理 | A...ea T...sa 仅限订阅者 |
广告经理 | Fa....io An.....ti 仅限订阅者 |
With an emotional campaign to promote the South American Games, to be held in Asuncion next October, the agency pays tribute not only to the effort, but also to the inspiration to dream provided by the participating athletes.
标题 | The Dream of Everybody |
标题 (原始语言) | El Sueño de Todos |
广告公司 | Garabato MullenLowe |
广告战役 | The Dream of Everybody |
广告主 | Olympic Committee: National Sports Secretariat / Paraguayan Olympic Committee |
品牌 | Olympic Committee: National Sports Secretariat / Paraguayan Olympic Committee |
首次发布日期 | 仅限订阅者 |
行业领域 | 仅限订阅者 |
哲学 | 仅限订阅者 |
媒体类别 | 互动 |
长度 | |
General Manager | Ma....io A...ro 仅限订阅者 |
创意团队 | A...o Sa.....ca 仅限订阅者 |
创意团队 | Al.....ro D...te 仅限订阅者 |
创意团队 | D...o Ce.....ón 仅限订阅者 |
客户主管 | M...am Ag....ra 仅限订阅者 |
制作公司 | ..e ..b 仅限订阅者 |
执行制片 | Al.....ro H....on ... 仅限订阅者 |
Assistant Producer | Pa....ia S....hez 仅限订阅者 |
摄影指导 | D...o .e G...y 仅限订阅者 |
导演 | J..n C....ni 仅限订阅者 |
制片 | L..o . 仅限订阅者 |
音乐作曲家 | F..n Vi....ba 仅限订阅者 |
Burger King celebrated International Hamburger Day in Guatemala in a different way with a daring action: dozens of Burger King delivery drivers went out to chase the orders coming out of the competitors' restaurants to reach the destination at the same time. In this way, in addition to receiving the order, people could receive something even better: a Whopper menu. This campaign by the Guatemalan agency Publicidad Comercial MullenLowe, recently won the Grand Prix in the Digital category at AdForum's PHNX Awards.
标题 | Whopper Chase |
广告公司 | Publicidad Comercial MullenLowe Guatemala |
广告战役 | Whopper Chase |
广告主 | Burger King |
品牌 | Burger King |
首次发布日期 | 仅限订阅者 |
行业领域 | 仅限订阅者 |
哲学 | 仅限订阅者 |
媒体类别 | 案例研究 |
长度 |