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1
Committee Against Torture - Russian Yoga School
Zebra Hero
1 in 10 Russians has faced violence or torture from police or prison officers.
| 标题 | Russian Yoga School |
| 广告公司 | Zebra Hero |
| 广告战役 | Russian Yoga School |
| 广告主 | Committee Against Torture |
| 品牌 | Committee Against Torture |
| Posted | 11月 2019 |
| 行业领域 | 仅限订阅者 |
| 媒体类别 | 案例研究 |
| 长度 | |
2
Clothing & textiles - Zeeman sneaker
It can be simple.
| 标题 | Zeeman sneaker |
| Brief | Why are some sneakers so expensive? To find out, Zeeman developed two designs.The first: the sleek Hybrid Z. Limited edition, exclusive packaging, marketing via social media and influencers. Available exclusively via an auction and in two pop-up stores in Amsterdam and Antwerp. The price: €200. The second: the Basic Z. Made the Zeeman way: a basic design, large production volume, no expensive packaging, for sale in Zeeman stores and the webshop. The price: €12.99. The website explains the difference. Contemporary clothing doesn't have to cost a fortune. Zeeman: it can be that simple. |
| 广告公司 | Persuade |
| 广告战役 | Zeeman sneaker |
| 广告主 | Zeeman |
| 品牌 | Clothing & textiles |
| Posted | 11月 2019 |
| 行业领域 | 仅限订阅者 |
| 剧情简介 | 仅限订阅者 |
| 问题 | 仅限订阅者 |
| 媒体类别 | 案例研究 |
| Web designer | DEPT® |
| Strategy Director | M....el Ri.....wer 仅限订阅者 |
| 美术指导 | S...an Ke.....ar 仅限订阅者 |
| 文案 | W...er Kra......ger 仅限订阅者 |
| 设计师 | Y..i ..n P...el 仅限订阅者 |
| Shoe design | L..e G..l 仅限订阅者 |
| 项目经理 | L...a ..n ..r V...en 仅限订阅者 |
| Social Media Manager | N...ke V....nt 仅限订阅者 |
| Online Production | S...ia Te.....en 仅限订阅者 |
| Media Strategist | F..i H....en 仅限订阅者 |
| 摄影师 | H..s Pi....se 仅限订阅者 |
| 动画 | S...io M...k 仅限订阅者 |
| PR Agency | W..h l..e N..s 仅限订阅者 |
| PR Agency | Ga....oo 仅限订阅者 |
| Pop up store | C...T 仅限订阅者 |
3
American Friends of Georgia Shelter for the homeless - Dze_Georgian Project
The more second hand clothes look, the more expensive they are.
| 标题 | Dze_Georgian Project |
| Brief | At Dzegvi shelter for homeless, its inhabitants often wear "vintage" clothes that could be considered trendy today. So the agency created a fake fashion brand called the Dze_Georgian Project. The models were Dzegvi shelter inhabitants in their own outfits. Thanks to outdoor and social media visuals, people were soon trying to figure out who was behind the brand. The truth was revealed during the Mercedes Fashion Week, the most anticipated fashion event in Georgia. The trendiest fashion bloggers and celebrities started to discuss the importance of charity. |
| 广告公司 | Windfor's |
| 广告战役 | Dze_Georgian Project |
| 广告主 | American Friends of Georgia |
| 品牌 | American Friends of Georgia Shelter for the homeless |
| Posted | 11月 2019 |
| 行业领域 | 仅限订阅者 |
| 剧情简介 | 仅限订阅者 |
| 问题 | 仅限订阅者 |
| 媒体类别 | 案例研究 |
| Creative Chief | V..o Ka.....dze 仅限订阅者 |
| Executive Creative Director | N..o Go.....dze 仅限订阅者 |
| Executive Creative Director | B..a Mep......ili 仅限订阅者 |
| Creative Director | B..i As....ni 仅限订阅者 |
| Senior Art Director | M..i Su......ili 仅限订阅者 |
| Senior Copywriter | I...a Sak......dze 仅限订阅者 |
| Art Director | T...a S....KI S...ia 仅限订阅者 |
| Client Service Director | T...r Ts.....dze 仅限订阅者 |
| Senior Account Manager | I..a Sv....ze 仅限订阅者 |
| Junior Account Manager | T..a K....va 仅限订阅者 |
| Graphic Designer | M...o Nar......ili 仅限订阅者 |
| Graphic Designer | M..o Ch....ze 仅限订阅者 |
4
Puma - #eKingPelé
Let's help the King experience another historic moment.
| 标题 | #eKingPelé |
| 广告公司 | BETC HAVAS |
| 广告战役 | #eKingPelé |
| 广告主 | Puma |
| 品牌 | Puma |
| 首次发布日期 | 仅限订阅者 |
| 行业领域 | 仅限订阅者 |
| 媒体类别 | 案例研究 |
| 长度 | |
| 首席创意官 | ..h ..y 仅限订阅者 |
| 执行创意总监 | A...ea Si....ra 仅限订阅者 |
| 创意总监 | G....el S...ro 仅限订阅者 |
| 创意总监 | M...lo M..o 仅限订阅者 |
| 创意团队 | V...or C....lo 仅限订阅者 |
| 创意团队 | L....ro Ol....ra 仅限订阅者 |
| 创意团队 | V...r C...as 仅限订阅者 |
| 创意团队 | R..l L..a 仅限订阅者 |
| 媒介总监 | Ca....ha Ga.....di 仅限订阅者 |
| 媒介总监 | Fa....io D...te 仅限订阅者 |
| 媒介总监 | St.....ie S...or 仅限订阅者 |
| 客户经理 | G....na D...n 仅限订阅者 |
| Strategist | A...ha ..m 仅限订阅者 |
| Strategist | M....la Na.....nto 仅限订阅者 |
| Integrated Production Director | A..a L...a F...az 仅限订阅者 |
| 制作公司 | Mo.....sta Cr....ve Pr.....rs 仅限订阅者 |
| 执行制片 | M....lo Mo....ro 仅限订阅者 |
| 导演 | Al.....re L...s 仅限订阅者 |
| 导演 | A...é I...cio 仅限订阅者 |
| 摄影师 | T...o C....ro 仅限订阅者 |
| 摄影师 | N...or G..n 仅限订阅者 |
| Production Coordinator | J..n A....to A...so 仅限订阅者 |
| 剪辑公司 | ..e ..d 仅限订阅者 |
| 3D Modeler | P...o F...pe S...a 仅限订阅者 |
| 音效设计公司 | Sa....te A...o 仅限订阅者 |
| Music Director | R....to C...ho 仅限订阅者 |
| Music Director | K..o Si....ra 仅限订阅者 |
| Music Director | H...o A....fi 仅限订阅者 |
| Music Director | D...el I....ck 仅限订阅者 |
| 音乐制作人 | R....to C...ho 仅限订阅者 |
| 音乐公司 | K..o Si....ra 仅限订阅者 |
| 音乐公司 | H...o A....fi 仅限订阅者 |
| 音乐公司 | D...el I....ck 仅限订阅者 |
| 音乐公司 | M..e V...k 仅限订阅者 |
| 音乐公司 | T...go C...i 仅限订阅者 |
| 音乐公司 | C...ly C....es 仅限订阅者 |
| 音乐公司 | H...on Ol....ra 仅限订阅者 |
| 音乐公司 | ..n S...ra 仅限订阅者 |
| Finishing | R....do B....an 仅限订阅者 |
| Finishing | C...o M....ti 仅限订阅者 |
| Finishing | C...a C...nea 仅限订阅者 |
| Finishing | ..n S...ra 仅限订阅者 |
| Finishing | I....ra P...a 仅限订阅者 |
| Production Coordination | ..a Co....ro 仅限订阅者 |
| Production Coordination | M....na Ta....li 仅限订阅者 |
| Production Coordination | R..a Ol....ra 仅限订阅者 |
5
Volkswagen California - California Stays
This is what freedom looks like.
| 标题 | California Stays |
| Brief | The VW camper van encapsulated the spirit of the 60s: road trips with only freedom on the horizon. With hotter, longer summers, there's never been a better time to get on the road again with the Volkswagen California. But in Denmark, not using an official camp site is punishable by a fine, seriously undermining the sense of liberty symbolised by the vehicle. So VW partnered with landowners across the country to launch California Stays – overnight spots in Denmark’s most remote and breathtaking locations, bookable for free on AirBnB and Booking.com. |
| 广告公司 | Belong Agency |
| 广告战役 | California Stays |
| 广告主 | Volkswagen |
| 品牌 | Volkswagen California |
| Posted | 11月 2019 |
| 行业领域 | 仅限订阅者 |
| 剧情简介 | 仅限订阅者 |
| 问题 | 仅限订阅者 |
| 媒体类别 | 案例研究 |
| 首席创意官 | T...as B...g 仅限订阅者 |
| 执行创意总监 | F...h ..b 仅限订阅者 |
| 联合创意总监 | L..e J....en 仅限订阅者 |
| 导演 | S...e Bj....of 仅限订阅者 |
| Strategy Director | L...se B...dt 仅限订阅者 |
| 战略企划 | J...b S....er 仅限订阅者 |
| 设计师 | M...in M....ke 仅限订阅者 |
| 设计师 | L...a ..y Li.....dt 仅限订阅者 |
| 制作公司制片 | J...e Wi.....es Fr....en 仅限订阅者 |
| Digital Campaign Manager | M...e Ti....nd 仅限订阅者 |
| 项目经理 | L..e Sk.....æk L...en 仅限订阅者 |
| Chief Executive Officer (CEO) | D...ev Ahle.........rvig 仅限订阅者 |
| Associate Project Manager | L...e B...n M...ler Ha.....en 仅限订阅者 |
| Assistant Editor | T...as M...n 仅限订阅者 |
| 剪辑师 | J...er L..d 仅限订阅者 |
EDITOR'S PICK
+1
Snickers - Snickers Suit Swag
How do you stand out from the crowd?
| 标题 | Snickers Suit Swag |
| Brief | In Canada alone, the NBA is sponsored by no less than 32 brands. There’s hardly anywhere you can look without seeing a logo. So when Snickers wanted to stand out from the crowd, it went somewhere no brand had gone before – the tunnel walk; the place where players show off their fashion savvy. After Toronto Raptor Delon Wright appeared in an outrageously oversized suit, the story was picked up by every major Canadian sports media outlet. But Delon's fashion faux pas was not entirely his fault. As Snickers knows, you're not you when you're hungry. |
| 广告公司 | BBDO Canada |
| 广告战役 | Snickers Suit Swag |
| 广告主 | MARS |
| 品牌 | Snickers |
| Posted | 11月 2019 |
| 行业领域 | 仅限订阅者 |
| 剧情简介 | 仅限订阅者 |
| 媒体类别 | 案例研究 |
| 首席创意官 | D...se Ro....to 仅限订阅者 |
| 首席创意官 | T..d M...ie 仅限订阅者 |
| 联合创意总监 | D...k B...s 仅限订阅者 |
| 联合创意总监 | R..a Ch.....jee 仅限订阅者 |
| 联合创意总监 | J..f C...ng 仅限订阅者 |
| 文案 | L...on C..i 仅限订阅者 |
| Group Account Director | St.....ie P..e 仅限订阅者 |
| 客户总监 | St.....ie M....ns 仅限订阅者 |
| 客户主管 | S...ey S...ke 仅限订阅者 |
| Vice President (VP) | ..m K...y 仅限订阅者 |
| 客户企划 | ..m K...y 仅限订阅者 |
| Digital Strategist | Co....ey D...ne 仅限订阅者 |
| 剪辑师 | J...my S...e 仅限订阅者 |
| 音乐 | M..e R....ck 仅限订阅者 |
| 音效 | M..e R....ck 仅限订阅者 |
| 制作公司 | F...e B..O 仅限订阅者 |
| 执行制片 | D..e L...ke 仅限订阅者 |
| 制作公司制片 | P..l F..r 仅限订阅者 |
| 摄影指导 | .J D...y 仅限订阅者 |
